This job listing has expired and the position may no longer be open for hire.

Programmatic Supervisor at iCrossing

Posted in Media - Journalism - Newspaper 30+ days ago.

This job brought to you by eQuest

Type: Full-Time
Location: San Francisco, California

Job Description:

Do you love data, TV and pushing the boundaries? Possess a curiosity for understanding “why,” a strong work ethic and contagious personality? Want to work for one of Ad Age’s 2017 Agencies to Watch and Gartner’s Magic Quadrant Leader? Then we’re looking for you. iCrossing is the marketing agency for a modern world. We unleash potential for our clients while unleashing the potential in you.


We’re looking for a dynamic Programmatic Supervisor to be the crucial “hub” of our entertainment platform team, managing programmatic traders while challenging the status quo. You are an expert in Programmatic media, and want to share that knowledge with your team and clients. You are highly motivated, focused yet flexible, a strong analytical thinker and able to manage data, clients and teams.

Essential Functions:

  • Ensure the health of your accounts, spending budgets in full, while exceeding client KPIs

  • Be the primary point of contact for both internal and client communication

  • Manage the day to day activity of the team, ensuring each team member has clear understanding of their responsibilities and deadlines, providing onboarding, programmatic education and platform training as necessary

  • Develop initial audience segmentation and bid strategies and evolve constantly based performance and learnings


Know Data and the Platforms Inside and Out:

  • Own trades in multiple programmatic consoles

  • Be the first point of contact for Trader consultation regarding audience and optimization recommendations

  • Manage expectations based on campaign changes (budget increases, decreases, creative limitations, website redesigns, etc.)

  • Analyze verification data to improve the quality of impressions purchased

  • Identify flow of inventory trends within the DSPs based on volume of media spend, seasonality, environmental factors and marketplace changes

  • Understand clients’ website, assets and customer journey to develop tagging, DCO, and personalized messaging strategies

  • Ensure learnings are being shared and acted upon across channels (SEM, paid social, programmatic)


Be An Industry Leader:

  • Understand and communicate the impact of trends in programmatic and client industries via POVs

  • Support business growth by identifying upsell opportunities with current clients and assisting in new business

  • Be an agency thought leader, writing POVs to share internally and externally

  • Evolve relationship with key media partners to ensure we’re changing how we do business together, evaluating first to market opportunities to stay ahead of the marketplace

  • Be involved in local industry communities as a positive agency spokesperson, actively participating and networking where possible

What You Have

•     3 - 5 years of experience in digital advertising; preferred minimum two years specializing in programmatic

•     Deep understanding of working in programmatic platforms (The Trade Desk and TubeMogul experience required)

•     Passion for digital marketing, programmatic advertising and our clients’ business

•     An even bigger passion for data, analysis and Excel

•     Programmatic experience across display and mobile required, additional channels (audio, OOH, television) a plus

•     Strong analytical skills with the ability to make data-driven recommendations

•     A knack for building compelling decks in PowerPoint

•     Positive attitude/team player

•     Organized/detail oriented

•     BA/BS degree, preferably in advertising, marketing, business, economics or similar

What Sets You Apart

•     You’re a data nerd who always wants to know “why”

•     You have a voice and write POVs accordingly

•     You have a challenger mentality, willing to take risks and test the norm, refusing to settle for second place

•     You put the team first, creating an environment where people want to work, rolling up your sleeves and digging in when necessary, without taking yourself too seriously