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Digital Media Copywriter at Hearst Communications Inc.

Posted in Media - Journalism - Newspaper 30+ days ago.

This job brought to you by eQuest

Type: Full-Time
Location: Buffalo, New York





Job Description:

This position is responsible for product fulfillment, including generating written content for a variety of products. This position is also responsible for obtaining answers to queries and coordinating the resolution of problems, internally and with the outside vendors.

ESSENTIAL FUNCTIONS


  • Generates new or enhances existing advertising content for a variety of products

  • Familiarizes him/herself with customers’ products and services, target audiences and their competitors’ activities

  • Develops creative ideas and concepts, often in partnership with external departments

  • Creates new content using procedure specifications, self-research and customer outreach when needed

  • Calls customers directly to resolve any issues

  • Amends, revises or redevelops advertising content in response to feedback from customers

  • Suggests content changes based on pop culture, new trends, etc.

  • Maintains and coordinates relations with vendors

  • Meets all deadlines and established turnaround times

  • Researches, troubleshoots, tracks and resolves problems

  • Maintains and updates a full set of documentation associated with the position’s responsibilities

  • Develops and maintains a good working relationship with co-workers and external departments to answer questions and resolve problems in a professional and timely manner

  • Assists in any special projects as assigned by manager

  • Performs other related duties as assigned

EDUCATION/EXPERIENCE

A Bachelor’s degree in Journalism, Public Relations, Marketing, English or related field is preferred. Three years overall experience preferred including proofreading and copywriting experience in publishing.

KNOWLEDGE/SKILLS

The incumbent/candidate must possess strong writing, grammar, spelling, editing and English skills. Knowledge of Adobe Photoshop, Adobe Illustrator, Flash and HTML helpful. Must meet current productivity requirements of position.