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Shopper Marketing Analyst at Henkel Corporation

Posted in Management 30+ days ago.

This job brought to you by eQuest

Type: Full-Time
Location: Stamford, Connecticut

Job Description:




At Henkel, you can make a difference and craft your career. That’s why you own your projects and take full responsibility from an early stage. Our unique brands in markets around the world open up countless opportunities to follow your convictions and explore new paths. If you have an entrepreneurial mindset that allows you to always think out of the box - take the chance and shape the digital future together with us.





The Shopper Marketing Associate is an integral part of the Shopper Marketing Team within the Customer Excellence Team for Henkel Beauty.  This Customer facing role will be responsible to:  

  • Develop and manage of strategic Shopper Marketing platforms and initiatives, including scale partnerships and brand equity driving campaigns. 

  • Execute efficient and effective programs that drive shopper conversion, fuel sales & profit growth at key customers, and strengthen brand equity.

  • Support the Digital & Consumer Activation group with marketing and brand management presentations both within Henkel and with key retail customers.

  • Learn and understand key retailer and brand opportunities in order to execute strategic programs that deliver wins for Henkel Beauty, key customers, and shoppers.

  • Partner with cross-functions such as consumer insights, marketing, and shopper marketing agency to develop and share best practices. Builds productive relationships with internal and external business partners by working collaboratively, demonstrating openness to and respect for others’ opinions and points of view.

  • Support the development of breakthrough creative solutions with general media, digital and promotion agency partners.

  • Manage budgeting, reporting, and analysis for Shopper Marketing programs. Influences cross functional teams with KPI data on top programs. Participates in annual brand planning by sharing historical effectiveness of shopper marketing programs.  


  • Bachelor’s in marketing or related field; MBA preferred.

  • 0-3+ years of CPG Experience.  Sales, Strategy, Analytics or Brand Marketing experience preferred. 

  • Clear willingness to learn, be proactive, build relationships, & thrive in a changing environment.

  • Strong creative, strategic, analytical, communication, and project management skills. Advanced PowerPoint and Excel skills.

Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other legally protected characteristics. 

Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral. At Henkel’s request only, preferred vendors may be invited to refer talent for specific open positions. In these cases, a fully-executed agreement with Henkel must be in place and current.