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Inside Sales Representative at CooperVision

Posted in Sales 30+ days ago.

This job brought to you by eQuest

Type: Full-Time
Location: Rochester, New York

Job Description:

CooperVision, a unit of The Cooper Companies, Inc. (NYSE:COO), is one of the world’s leading manufacturers of soft contact lenses and related products and services. The Company produces a full array of monthly, two-week and daily disposable contact lenses, all featuring advanced materials and optics. CooperVision has a strong heritage of solving the toughest vision challenges such as astigmatism and presbyopia; and offers the most complete collection of spherical, toric and multifocal products available. Through a combination of innovative products and focused practitioner support, the company brings a refreshing perspective to the marketplace, creating real advantages for customers and wearers. For more information, visit


JOB TITLE: Inside Sales Representative




JOB SUMMARY: The Inside Sales Representative position is responsible for sales, development and growth of a defined territory in alignment with company sales processes, plans and objectives.  Position must build and maintain excellent customer relationships to support solid business growth.  The Inside Sales Representative position will implement a consultative selling style that operates independently on a daily basis.  The position will be professional, credible and comfortable at all times dealing with optometrists, ophthalmologists, technicians, office administrators, retail store managers and store staff, authorized distributor sales representatives and any other customers in the territory.





  • Meet and exceed projected sales goals based on territory quota established by sales management for the given territory.

  • Use on a daily basis a disciplined approach to selling to uncover and meet customer needs.  Full understanding and implementation of CVI sales platform

  • Dedicated to meeting customer needs quickly and accurately.   Return customer phone and email inquiries within 24 hours

  • Regularly completes and updates comprehensive profiling of all customers; understands customers business. 

  • Responsible for formulating and executing an effective call cycle plan to grow territory business;  Prepare and present account business plans for minimum “top 50” customers, as well as quarterly growth plans

  • Develop new business within geographic territory

  • Maintain technical proficiency with CVI products and competitive products

  • Keep current with industry trends and analysis; i.e., industry data sources such as GFK and CLI.

  • Integration and training of CVI suite of technology and value-added products and services to customer office; sell in value-added benefit of tools to enhance customer experience with CVI

  • Use of Microsoft Office suite of tools (Microsoft Word, Excel, PowerPoint) at intermediate level

  • Daily use of CRM tool and reports to analyze product, account sales and overall territory growth

  • Participate in state and regional optical shows when requested

  • Submit all administrative reports on a timely basis (call reports using CRM Tool, expense reports, etc.)


















  • Self-starter with the ability to work independently.

  • Positive and constructive attitude. 

  • Excellent organizational skills

  • Anticipate, understand, prioritize and meet customer needs

  • Adapt to a changing work environment; various situations, individuals and/or groups on a daily basis

  • Exceptional verbal and written communication skills

  • Effectively identify, evaluate and assimilate information to render quality decisions

  • Ability to make presentations to various sized customer groups











  • Act as an ambassador for CooperVision, supporting Company Mission, Purpose, Promise and Values

  • Prolonged sitting in front of a computer

  • Make an average of 25-45 phone calls per day to reach/converse with decision makers

  • Occasional travel to visit ECP’s in territory (once per quarter) and industry and internal meetings as required.

  • Professional office environment in line with corporate office standards








  • Bachelor’s degree required. Consideration given to candidates with sales experience and demonstrated track record of performance and results.




  • Minimum one to two years of sales experience preferably in the optical industry or related medical/technical healthcare field. 

  • Tangible product sales experience is highly desirable.

  • Knowledge of the optical industry is beneficial


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