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Vice President, Marketing at Trimble Inc.

Posted in Other 30+ days ago.

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Type: Full Time
Location: Minnetonka, Minnesota

Job Description:

Our Company

Trimble Transportation is in business for optimizing the movement of freight by providing shippers and carriers both mobility and enterprise software tools they need to run their businesses more efficiently. As the leading provider of Transportation Management Software (TMS), Asset Management Software (AMS), and Fleet Management Software (FMS) we are devoted to propelling companies in the trucking industry toward increased efficiency, lower costs and optimized operations.

Position Overview
Reporting to the Chief Product and Marketing Officer (CPMO) of Trimble Transportation, the VP Marketing
is a strategy and execution focused Marketing executive who is a great leader and coach. This person has experience at growth oriented companies and is able to own all areas of B2B marketing, including but not limited to: Product marketing, demand generation & ABM, content marketing, branding, public relations, channel marketing, marketing analytics, and events. In this role, the VP Marketing will be in charge of a team of enthusiastic marketing professionals and will direct our marketing efforts towards great success.

What We Need You to Accomplish

Marketing Strategy and Execution (75%)
As a member of our broader Executive team reporting directly to the CPMO, the VP Marketing is responsible for Trimble transportation s marketing strategy and shares responsibility to drive growth.

* Own positioning, messaging, branding, segmentation, marketing strategy, and creative direction;

* Support and drive growth for the top of the top line;

* Optimize spend across various marketing channels;

* Continuously refine comprehensive go-to-market plans across multiple geographies, channels, and market segments in collaboration with general managers and sales teams;

* Ensure excellence in marketing operations and integrated marketing campaign execution;

* Provide customer insights based on data and research

Marketing Team Leadership (25%)

* Be a great leader, coach, and manager to the marketing team

* Hire and develop highly functional marketing leaders

* Play an active role in boosting engagement, transparency, passion and accountability from the top of the organization down

* Manage marketing financial budgets

* Be a single point of escalation to the marketing organization on day-to-day tasks and responsibilities

* Create clear and concise goals and establish individual accountabilities for the marketing team as a whole

What You ll Bring to the Position

* 8+ years of experience in managing and overseeing enterprise level marketing initiatives, which require collaboration across various departments in a matrix organization

* 5+ years of Demand Generation Experience

* 5+ years of direct team leadership/management experience

* Experience of running marketing for $75M+ high growth SaaS

* Strong understanding of inbound and outbound marketing for the enterprise, as well as \\"land and expand\\" B2B sales;

* Demonstrable experience of positioning a company in a competitive market and winning market share;

* Experience in both transactional and enterprise go-to-market models;

* ROI-driven approach to marketing and strong attention to detail;

* Clear, effective communication skills and experience in a collaborative, transparent, and hands-on environment;

* Good eye for design and creative assets;

* Low ego and high intellectual curiosity;

* Bachelor's degree is required and an MBA is preferred

Trimble Inc. is proud to be an Equal Opportunity and Affirmative Action Employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, national origin, marital status, disability, sexual orientation, status as a covered veteran in accordance with applicable federal, state and local laws, or any other protected factor. EOE/M/F/V/D