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Associate Manager, Integrated Marketing - Fashion Group at Hearst Magazine Media Inc. in New York, New York

Posted in Management 30+ days ago.

This job brought to you by eQuest

Type: Full-Time

Job Description:

The Fashion Group (ELLE, Harper’s BAZAAR, and Marie Claire) seeks an Associate Manager, Integrated Marketing who will be responsible for the strategy, development, and activation of integrated marketing and added-value programs across the Beauty & Non-Endemic categories for both ELLE and Harper’s BAZAAR magazines. The Associate Manager, Integrated Marketing will collaborate with the print, digital, and e-commerce teams to create cross-platform programs and experiences—including but not limited to: custom creative concepts, in-book promotions, digital content, social media extensions, events, and more. 


Job Responsibilities:

  • Strategize, create, and write integrated marketing proposals for ELLE/BAZAAR Beauty & Non-Endemic accounts

  • Conceptualize, develop, and oversee the activation of advertiser-specific marketing programs, such as in-book custom content/native executions, digital campaigns, and customized experiences/events

  • Communicate marketing concepts and programs by writing proposals, presentations, and one-sheets

  • Participate in the development ELLE/BAZAAR signature platforms and opportunities

  • Manage day to day requests from sales staff/management

  • Work directly with clients to execute activated integrated marketing programs

  • Manage project budgets and timelines

  • Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings for categories


Required Skills:

  • Minimum 2-3 years marketing experience

  • Strong creative skills and experience in developing compelling integrated marketing programs; strong copywriting skills required

  • An understanding of the editorial product and fashion/beauty industry are highly recommended for this position

  • Ability to work in a fast-paced environment and handle multiple projects

  • Strong presentation skills (verbal, written)

  • Proficiency with Keynote, Google Suite, InDesign, Microsoft Word, Excel, Powerpoint