Posted in General Business 27 days ago.
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The VTH and ADDL Marketing & Communications Manager will serve as a member of the College of Veterinary Medicine’s communications team, dedicated to marketing and promoting the services offered by the Purdue University College of Veterinary Medicine’s Veterinary Teaching Hospital (VTH), Equine Specialty Hospital (in Shelbyville, Ind.) and Animal Disease Diagnostic Laboratory (ADDL) to clients and potential clients, referring veterinarians, the veterinary medical profession, and other stakeholders. This position is responsible for developing and executing a marketing strategy for each unit including face-to-face interactions, print, and electronic means to promote the services offered, while building positive working relationships with clinicians/faculty and staff to share the great work being done at these facilities. Working with unit administrators, the position will determine venues for engaging with veterinary medical professionals, clients and prospective clients; arrange participation in trade shows, events, exhibits, and other engagement opportunities; and serve as the units’ representative at those venues. The position also will develop key marketing message content and stories for media releases, newsletters, websites, social media, and other publicity materials that promote the services provided by these units, and serve as the lead contact for media requests and interviews. The ultimate goal of the marketing strategy is to grow business for these units while fostering and facilitating positive customer relations.
Nearest Major Market: Lafayette