This job listing has expired and the position may no longer be open for hire.

Campaign Strategy Manager at Cox Automotive in Irvine, California

Posted in Other 30+ days ago.

Type: Full Time





Job Description:

*Primary Location: *195 Technology Dr, Irvine, CA, USA
*Division: *Cox Automotive
*Job Level: *Manager/Senior Manager
*Travel: *Yes, 5 % of the Time
*Schedule: *Full-time
*Shift: *Day Job
*Requisition Number: *208279
The *Campaign Strategy Manager *is a forward-thinking, results-driven individual who will steward Cox Automotive Marketing Partnerships from pre-launch thru post-campaign analysis. This is both a client-facing and internal partner-driven role.

The Campaign Strategy Manager is responsible for meeting client and Cox Automotive goals through media planning, identifying target audiences, assessing key performance indicators, and collaboration with internal teams to optimize campaign performance. This role will play a pivotal role in growing the business, streamlining fulfillment, and improving the customer and client experiences.

Ideal candidates are innovative, highly organized, detail-oriented, and multi-media savvy. The Campaign Strategy Manager will have a firm grasp of the internal and external touchpoints from end to end, will steer the Cox Automotive Marketing Partnerships narrative, and drive highly effective campaigns.

* Drive value for our consumers, clients, and Cox Automotive.

* With integrity, maintain strong, collaborative, productive working relationships across:

* Internal, cross-functional teams to ensure media strategies are delivered and goals/client needs are met

* Sales partners

* Other Account Managers and the AXO team

* Partner clients to help create a seamless communication process


* Strategize with Sales at pre-launch and throughout the campaign, including the Account Manager and Audience Extension partner in strategy discussions.

* Develop a media plan, including objectives, tactics, relevant target audiences, media mix, and media flowcharts with relevant KPIs to meet client goals.

* Develop and maintain launch plans with timelines, milestones, owners, and deadlines.

* Drive fulfillment of the launch plan and ensure proper execution of all media plans and workflows.

* Develop agendas and host internal kickoff calls, client kickoff calls, weekly status, and ad hoc stand ups.

* Monitor overall campaign health throughout the campaign. Analyze high-level performance data, identify opportunities across channels, and collaborate with the Account Manager and Audience Extension team to optimize campaigns.

* Drive timely launches.

* Manage risk of client churn.

* Monitor overall campaign health.

* Tracking pricing, budgeting, and overall performance throughout the campaign.

* Coordinate and facilitate QBRs in partnership with Sales.

* Other duties as needed or required.

Qualifications:

* Bachelor s degree in marketing or advertising and 7 years experience in media planning, campaign strategy, or account management at an ad agency or digital publisher; or an equivalent combination of education and work-related experience.

* Strong business acumen.

* Proven organizational and project management skills.

* Proven ability to facilitate cross-functional meetings, keep attendees engaged, identify action items, draw accountability, and launch campaigns on time.

* Fundamental comprehension of 'media math': how to apply calculations of audience size, rates, and budget allocation to estimated performance outcomes.

* Excellent written, communication, and interpersonal skills.

* Superb attention to detail.

* Stays updated on industry trends, emerging digital tools, and client initiatives.

* Ability to process data and communicate the story behind the numbers.

* Insightful and perceptive.

* Requires physical ability and mental acuity to execute the duties of the position successfully within required timeframes in order to meet business requirements.

Who We Are
*About Cox Automotive*
There s nothing ordinary about Cox Automotive. We are people of every background driven by our passion for mobility, innovation, client success and community outreach. We make buying, selling and owning (or simply using) cars easier for everyone. Touching more than 40,000 clients across five continents, we bring together the best brands and the best teams to propel the automotive industry forward. Some of those team members work for our iconic consumer brands like Autotrader and Kelley Blue Book, while others are creating the future of automotive at industry-facing brands like Dealer.com, Manheim and vAuto.

*About Cox *
We are the Cox family of businesses. We ve been making our mark since 1898 by building and evolving world-class businesses, staying true to our values, and encouraging top talent to always look for growth and impact while building a career with us. Our primary divisions Cox Communications and Cox Automotive are driving a new wave of innovation, powering smart cities with powerhouse broadband communications and pioneering greener, more progressive transportation alternatives for individuals and fleet operators. We re also expanding into new spaces like cleantech and healthcare to rev up our momentum toward building a better future for the next generation. We re looking for the talent today who will be our leaders tomorrow. Sound intriguing? Learn more about where we are today, where we hope you ll be going with us, and the common purpose that unites us at coxenterprises.com.
Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.
Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.


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