Director of Marketing / Product Development at Johnson Controls, Inc in Plano, Texas

Job Description:

Johnson Controls is powered by your talent. We are the power behind the customer mission. Together we are building a world that’s safe, comfortable and sustainable. Our diverse global team creates innovative, integrated solutions to make cities more connected, buildings more intelligent and environments more comfortable and secure. We are all about improving outcomes for our partners. Tomorrow needs your talent. Tomorrow needs you. So let’s talk today.

Position Summary:

The Director of Product Development / Marketing is responsible for leading the organization in research for new products, product enhancements and product redesign. Evaluates the potential and practicality of products in development and relies on extensive experience and judgment to plan and accomplish goals. This individual will play a key leadership role in determining business, portfolio, and product strategy, setting direction, forming important partnerships, bringing in the voice of the customer into the organization, and building a high-performing organization. Individual will be responsible for providing guidance to our marketing department by evaluating and developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans to those involved, and building awareness and positioning for the brands

Responsibilities:

• Plans and formulates aspects of research and development proposals such as objective or purpose of project, applications that can be utilized from findings, costs of project, and equipment and human resource requirements.


• Originate new products in concert with customer needs and business model.


• Selects correct design concepts and fundamental technology used for new products or improvement for existing ones 


• Building brand awareness and positioning.


• Developing promotions with marketing and product managers. Developing and managing advertising campaigns.


• Organizing company conferences, trade shows, and major events. Overseeing social media marketing strategy and content marketing.


• Negotiates contracts with consulting firms to perform research or other applicable studies or support.
  
   

Requirements: 

• Bachelor’s degree in business, marketing, communications, or related field.


• A minimum of eight years in product development 


• Proven marketing campaign experience


• Experience with digital marketing forms such as social media marketing and content marketing.


• Ability to travel within United States