Lead, Communications, Marketed Brands Unit at Takeda Pharmaceuticals U.S.A., Inc in Boston, Massachusetts

Job Description:

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Job Description

Lead, Communications, Marketed Brands Unit

Are you looking for a patient-focused, innovation-driven company that will inspire you and empower you to shine? Join us as the Lead, Communications, Marketed Brands Unit at the Director level in our Cambridge, MA office.

At Takeda, we are transforming the pharmaceutical industry through our R&D-driven market leadership and being a values-led company. To do this, we empower our people to realize their potential through life-changing work. Certified as a Global Top Employer, we offer stimulating careers, encourage innovation, and strive for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our global teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.

Here, you will be a vital contributor to our inspiring, bold mission.

As the Lead, Communications, Marketed Brands Unit, you will work within the Communications team supporting Global Product & Launch Strategy (GPLS), Takeda’s Global Commercial Strategy unit. You will be empowered to lead communications for a diverse range of marketed global brands within the Marketed Brands Unit, predominantly across the therapeutic areas of rare hematology, rare metabolic diseases and gastroenterology. 

A typical day will include:

POSITION OBJECTIVES:

• This position is for a senior communications partner who has had hands-on brand experience and has successfully driven strategic and innovative global brand communications programs and disease awareness initiatives.



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  This incumbent would be the strategic Marketed Brands communications business partner to the leadership in GPLS. Responsibilities include, but are not limited to:

  
  
  
  

  • Develop and drive the global communications strategy and tactics that support transformative global growth initiatives for the Marketed Brands and generate positive, balanced media coverage, including communications to support new indications, geo-expansion, key data milestones, brand value propositions, disease awareness initiatives, issues management, and thought leadership

  
  

  • Oversee the crisis communication strategy and framework for the Marketed Brands Unit and enable annual training on it

  
  

  • Continue to evolve and shape the narrative that helps position the Marketed Brands Unit most effectively within the organization, articulating the importance and value it brings, both internally and to our external stakeholders.

  
  

  • Thoroughly coach, train and prepare senior executives (e.g., Takeda Executive Team and leadership) as well as external Key Opinion Leaders / Healthcare Professionals on topics for events, key congresses, internal engagements, media opportunities

  
  

  • Provide strategic counsel on internal communications / engagement initiatives that support employees’ understanding of the Marketed Brands Unit and strategic priorities

  
  

  • Shape key elements of portfolio messaging, in collaboration with the other GPLS Communication Leads, that defines Takeda’s position as a leader across the core therapeutic areas – close collaboration with Corporate Affairs, R&D Communications for the Therapeutic Area Unit (TAU) and Marketed Products Group

  
  
  
  



• Work effectively within the Marketed Brands Unit, across the GPLS organization and with the regions (and local operating companies “LOCs”) to ensure consistent strategic and tactical implementation of global communication programs and initiatives to support the global commercial brand strategies. Provides leadership and/or support on projects as needed.




• Provide strong project management/leadership on key communications activities and initiatives, ensuring they are completed on time with a high level of quality, in accordance with Compliance, Chief Medical Office, Legal and Regulatory requirements.




• Consult and support various GPLS-focused communication activities to support organizational change communications within the function.

POSITION ACCOUNTABILITIES:

• Accountable for designing and implementing the vision and strategy for communications programs




• Accountable for decisions on the day-to-day execution of communications




• Accountable for efficiently managing communications budget and regular reporting to finance partners




• Accountable for day-to-day management of external communications agency team




• Ability to provide strong communications counsel to relevant senior leaders




• Ability to seek diverse input from multiple constituents and stakeholders to drive decisions and innovative solutions




• Ability to incorporate feedback and ensure decisions are made swiftly to yield flawless execution




• Communications responsibility for a diverse range of global marketed products and associated transformative growth initiatives across multiple therapeutic areas – ability to flex and prioritize is critical




• Diversity and scope of the global marketed brands is associated with multiple potential issues management needs – strong experience in issues and crisis management is required




• The Marketed Brands Unit works in close collaboration with the Rare Genetic & Hematology and Gastroenterology Product Launch Strategy Units and the Marketed Products Group within R&D – this requires partnership with the respective communications leads to ensure consistency in portfolio and disease area messaging




• Effective engagement and management of multiple stakeholder groups across the organization is critical to this role

EDUCATION, BEHAVIORAL COMPETENCIES AND SKILLS:

Required:

• 12+ years of experience in communications and pharmaceutical/biotech industry




• Medical/scientific background is valuable




• Bachelor’s degree

Desired:

• Understanding of and strong interest in rare diseases

Technical/Functional (Line) Expertise:  

• Knowledge in rare diseases beneficial




• Able to translate complex scientific information into clear, concise language, understandable by lay audiences, both verbally and in writing, strong writing skills




• Proven ability and hands-on experience navigating complex product issues that also requires empathy and maturity when considering the patient community




• Knowledgeable in current and evolving communications tactics and channels, including utilizing communications technology such as podcasts, intranets and internal and external social networks




• Strong business acumen and robust understanding of regulatory requirements as they relate to communications programs and initiatives

Leadership:

• Collaborative leadership skills – ability to influence without authority and work effectively with senior leadership




• Thinks strategically, prioritizes effectively, and delivers high-impact results




• Exceptional project management and agency partnership experience, including managing several programs / projects simultaneously




• Pragmatic and willing to drive and support change, comfortable with ambiguity

Decision-making and Autonomy:

• Ability to take initiative, drive decisions and work independently




• Solution-oriented – demonstrates quick analysis, thoughtful and ethical judgment, and rapid response on corporate reputational topics and issues, including ability to convincingly articulate the company’s position internally and externally

Interaction:

• Strong and respectful interpersonal and partnering skills, and the ability to build meaningful and sustainable relationships at all levels and functions of the organization




• A dynamic and positive team player with excellent organizational, influencing, presentation and written communications skills




• Ability to work in a complex global matrix organization, including extensive experience at the global, regional and local operating company (LOC) level




• Effectively negotiates and collaborates with stakeholders; demonstrates the ability to resolve conflict in a constructive manner




• Key stakeholders include:




• INTERNAL (directly / indirectly):




• GPLS Leadership Team, particularly the Head of the Marketed Brands Unit




• GPLS Communications Team




• Global Corporate Affairs and Communications Leadership Team




• Legal




• Investor Relations




• Patient Advocacy




• EXTERNAL (directly / indirectly):




• PR agencies




• Global media outlets

Innovation:

• Creative, entrepreneurial, and innovative; takes measured risks; thinks outside the box; challenges the status quo




• Embody a culture of continual improvement and innovation; promote knowledge sharing

Complexity:

• Ability to work and prioritize across a diverse range of products and therapeutic areas within a highly matrixed organization




• Can easily flex, adapt, and step into new challenges when they arise, particularly to support communications for broader, GPLS-wide initiatives

TRAVEL REQUIREMENTS:

• 25% travel

WHAT TAKEDA CAN OFFER YOU:

• 401(k) with company match and Annual Retirement Contribution Plan




• Tuition reimbursement Company match of charitable contributions




• Health & Wellness programs including onsite flu shots and health screenings




• Generous time off for vacation and the option to purchase additional vacation days




• Community Outreach Programs

Empowering Our People to Shine

Learn more at takedajobs.com.

Takeda is an EEO employer of minorities, women, disabled, protected veterans, and considers qualified applicants with criminal histories in accordance with applicable laws. For more information, visit http://www.takeda.us/careers/EEO_Policy_Statement.aspx

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