4A’s Foundation Program Manager, MAIP/Educational Programs at American Association of Advertising Agencies, Inc in New York, New York

Job Description:

Position purpose:
The 4A's Foundation Program Manager for MAIP/Educational Programs reports directly to the Foundation's Director. In this role, you would be responsible for developing, enhancing and implementing effective strategies to ensure the success of the MAIP Alumni Association and Educational Programs, which include engagement with two high schools in NYC, MECA (Manhattan Early College for Advertising) and IAM (School for Innovation in Advertising and Media). As the direct liaison between agencies and interested partners and the 4A's Foundation's MAIP Alumni and Education Programs, you will require exceptional account management and communication skills. In addition to program strategy,development and outreach, you will collaborate on new projects, budgeting and data management and reporting needs.
Qualities that will help you thrive in this role:

Energetic, enthusiastic and flexible

Persuasive and proactive attitude

Adept Communication

Influencing skills

Sense of humor

Attention to detail

Responsibilities:

MAIP Alumni Program

Oversee the strategy, implementation, outreach and management of the MAIP Alumni Association.

Manage and maintain the MAIP Alumni database including tracking and maintenance of existing data, recommending enhancements and improvements when appropriate. Ensure accurate and timely reporting to 4A's TEI team and 4A's Foundation Board. Oversee Agency and Partner relationships to drive MAIP Alumni engagement, lead engagement across MAIP Summit and the Face of Talent - Society of Excellence Evening Reception.

Track and monitor agency job postings as well as MAIP Alumni Fee payments.

Establish and maintain a process for managing logistics of all projects/programs, including but not limited to Alumni outreach emails, Google event forms, MAA Newsletter and Alumni job postings and applications.

Staff and supervise MAIP Alumni events/info sessions as required Create post event evaluations and compile insights for reporting

Work closely with MAIP Alumni Council (MAC) to assist with strategy and ensure deliverables are met. Partner with 4A's Foundation Project Manager to conduct industry/market research and analysis to improve initiatives and drive strategy.

Partner with Foundation Integrated Content Designer to develop marketing campaigns and digital communications (social media, 4A's Foundation website, and email)

Education Programs

Support Foundation Education Programs through biweekly school visits/calls/meetings to further strengthen partnerships with both MECA and iAM.

Provide support to CTE staff and teachers, identify industry immersion opportunities, develop a deep understanding of each school's challenges and best practices. Coordinate and plan agency visits and workshops with partner agencies

Identify, recruit, and coordinate industry professionals/mentors to visit to the schools

Provide feedback and coaching to students participating in advertising competitions and presentations, as needed

Attend MECA Steering Committee quarterly meetings and contribute and advise school on industry trends and themes that have an impact on school administration's decisions

Attend quarterly Media, Technology and Design Commission meetings in compliance with CTE industry partner requirements

Attend any trade meetings or seminars related to youth education in NYC and industry talent development (i.e. ANA Talent Forward Alliance academia/student sessions)

Meet with DOE, CUNY, and CTE partners as needed in the improvement and assessment of program quality and curriculum development

Coordinate High School Interns to be placed the 4A's for Fall, Spring and Summer sessions and secure 4A's sponsored funding for internships for both MECA and iAM

Develop and manage intern group project for each internship cohort; provide coaching and development to students assigned to the 4A's

Assist MECA and iAM with work-based learning internship placements by conducting outreach to agencies and key partners to host and support intern professional development.

Provide Support to Education Initiatives

AdFutures Competition (September)

Career Day (November)

React (April)

Face of Talent Event: Coordinate school students attendance at Luncheon and HS program highlights for presentation

Coordinate distribution of yearly scholarships to graduating seniors/college enrolled students at both MECA and iAM

Qualifications and Capabilities

Bachelor's degree or equivalent work experience

4+ years agency/industry experience a preference

Education experience preferred but not essential

Excellent project management, time management and administrative skills

Proven track record of building trust, with particular understanding of engaging with multigenerational audiences.

Excellent written skills, experience in public relations or marketing copywriting a plus

Advanced knowledge of MS Office Suite (Word, Excel and PowerPoint) and Google Drive

Strong knowledge of social media platforms (Instagram, Facebook, Twitter, LinkedIn)

Ability to travel and work overtime hours

About the 4A's Foundation
Established in 1997, the 4A's Foundation has been investing in education and providing financial support, primarily through scholarships, for future multicultural advertising and media executives. The 4A's Foundation team discovers, develops and delivers best-in-class diverse talent to the industry through pipeline programs, scholarships, grants and training from the high school to professional level for all stages of one's career. Established in 1973, the 4A's Multicultural Advertising Intern Program's (MAIP) mission is to provide the advertising industry with the best talent through world-class development opportunities. For over four decades, MAIP has been the industry leader in accomplishing this mission. Unmatched in size and scale, MAIP has evolved into a professional development program and network. We impact the lives of over 3,000 professionals by providing the platform to launch and sustain their careers.

About the 4A's
The 4A's was established in 1917 to promote, advance, and defend the interests of our member agencies, employees and the advertising and marketing industries overall. We empower our members to drive commerce, spark connections, and shape culture through infinite creativity. With a focus on advocacy, talent and the value of creativity and technology to drive business growth and cultural change, the organization serves 600+ member agencies across 1,200 offices, which help direct more than 85% of total U.S. advertising spend. The 4A's includes the 4A's Benefits division, which insures more than 160,000 employees; the government relations team, who advocate for policies to support the industry; and the 4A's Foundation, which advocates for and connects multicultural talent to the marketing industry by fostering a culture of curiosity, creativity and craft to fuel a more ?equitable future for the industry.

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