Director of Product Marketing at Careerbuilder in Westfield, Indiana

Posted in Other 12 days ago.





Job Description:

Responsibilities

  • Collaborate with Sr. Product Manager(s) and/or with Managing Directors to develop product line strategies that lead to the development of roadmaps.
  • Develop product line maps that provide clarity to product development strategic plans and offerings.
  • Develop product line pricing, mix and cost saving strategies, and tactics to support revenue and profit targets.
  • Provide support and input on product catalogs, classifications, and smart descriptions.
  • Facilitate market research and intelligence gathering to determine customer requirements, business opportunities, and competitor positioning.
  • Provide direction to the research and development team on new product concepts as needed.
  • Champion stage 1 and 2 development work within Stage Gate. Work cross-functionally to assure development projects are properly scoped, business cases are completed, requirements are clearly defined, and results meet specifications of the market and manufacturing.
  • Manage day-to-day application and VAVE priorities so internal and external milestones are met.
  • Monitor, analyze, and facilities pricing plans that support objectives, strategies, and product life cycles.
  • Provide support to Marketing in the development and execution of promotional events, ads, branding, packaging, and web sites.
  • Establish, develop, document and maintain relationships with existing and new customers.
  • Gather, manage and communicate customer intelligence including contacts, business levels, opportunities, organizational behavior and strategies.
  • Identify, communicate, manage and secure new sales opportunities.
  • Manage and provide leadership on day to day commercial issues as it relates to pricing, change management, quality, collections and operations.
  • Provide forecast input to the monthly 6-month SOP forecast as well as the annual budget forecast and long-term customer projections.
  • Manage day to day pricing as well as provide input on pricing models and strategic issues.

Qualifications

  • Bachelor's degree in related field.
  • About 15 years' industry experience or equivalent with documented history of strong performance.
  • Experience in one or a combination of disciplines including product marketing, sales management, program management, operations, engineering, and quality.
  • Excellent written and verbal communication skills.
  • Analytical Skills: Must be able to analyze industry trends to determine the most promising strategies.
  • Creativity: Must be able to generate new and imaginative ideas.
  • Decision making skills: Must choose between competing, advertising, and marketing strategies.
  • Interpersonal skills: Must deal with a range of people in different roles, both inside and outside of IMMI.
  • Organizational skills: Must manage time efficiently.