The Associate Product Manager is an entry level position within Product Management intended to provide highly capable candidates the opportunity to learn and grow on the job while immediately contributing and adding value to the Digital Product Management Team. This cross-functional role achieves results through facilitation and collaboration with enterprise stakeholders.
The Associate Product Manager supports the product development process as a part of the overall product domain strategy. This role uses customer feedback, business strategy, data/analytics, user experience and technology to create seamless customer experiences.
The Associate Product Manager assists in defining product requirements and communicating those requirements to the user experience and technology delivery teams. They will monitor product launches to make recommendations for the prioritization of the product backlog they support.
Responsibilities
Understand how our customers use Digital and how changes to channel experiences can have positive or negative impacts on customer buying behavior
Analyze customer needs, competitive offerings and provide direction on best practices and emerging trends in relation to e-commerce capabilities
Understand the “why” behind each feature and work with the Product Manager to understand the roadmap and supporting KPIs
Coordinate with Digital Product Manager to ensure digital channel enhancements are implemented per user stories
Manage weekly portfolio status communication
Within an assigned product portfolio, assist the Product Manager with the business cases for Digital initiatives and help drive for approval with financial leadership and other technical and non-technical stakeholders
Participates in Agile Ceremonies (daily stand-ups, sprint planning, team demos and retrospectives)
Partner with product manager, consumer insight teams and business sponsors to define, measure and report on business results
Assist with and manage the product backlog
Qualifications
Bachelor’s Degree in a related field or equivalent related work experience
Excellent decision making and communication (both verbal and written) skills
Can interact well with leaders and associates across the enterprise
History of effective execution as an analyst, project manager, product manager, product marketer, account manager or consultant
Strong organizational and planning skills, ability to prioritize effectively, manage time well and balance short- and long-term goals and objectives
Strong E-Commerce / Multi Channel Experience or Digital Marketing Knowledge
Experience in strategic planning, risk management or change management
Strong understanding of technology
Certification in product management or equivalent
Multiple years of Corporate Retail Experience
Strong strategic and critical thinking skills
Must be an expert problem solver committed to driving results and multiple concurrent projects to success