Sr Manager Merchant Lifecycle at PayPal Inc. in New York, New York

Job Description:

Who we are




Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal's 375 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom, enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.



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Job Description Summary:
This is an exciting opportunity to be part of a fast-paced agile marketing team. No day is the same, you'll work in two-week sprint cycles as part of a multi-disciplined squad, responsible for a backlog of campaigns and experiments to increase activation and adoption in our 3 biggest markets. The team champion data driven, experimentation to identify the tactics that differentially accelerate growth in the customer base and product use. You are data-driven, solutions focused and love a challenge. You are willing to roll up your sleeves and do what is needed to ensure delivery of scalable, repeatable, high-impact personalized lifecycle marketing programs.


Job Description:

• Retention Strategy:Drivescontinuousoptimization of Retentionlifecycleprogram.Supportcrosschannelpartnerships (Product, Risk, GCS) to drivecontinuous improvement of customer retention pain points.


• Growth Discipline:Leads& embodiesagile ways of workingandcontinuousimprovements totheeffectiveness of ceremonies.Works with Scrum Master to continually optimize ways of working.


• Performance Management:Managesthe end to end lifecycle journey.Knows the data and how to use it inboth design and decisioning.Partner with Growth Analyticsandsquad to uncover user insights,createandmanagethe experimentation roadmap/backlogwith squad members and execute a rigorous A/B testingagenda toenhance campaign effectiveness.Responsible forallprogram reporting


• Marketing Integration:Intakesand prioritizesSMB segment prioritiesas partof quarterly planning processand deliversa coordinated approach to Moonshots.Partners with integratedmarketingto embed contentacross the lifecycleand input squad requirements.


• Program Management:Ensures right value prop definition. Market context and product knowledgeforflagship markets.Manage capacity planning with Ops teams and manage prioritization. Partner withData and Channel Operations squad members to define content and data requirements basedonexperimentation and language specifications.Work with our Ops teams to build and execute programsacross all channels.Writes brieffor thePerformance Creative Team and oversee legal approvals for localmarkets as well as supporting USneeds.Supports the build ofemail templates for local markets asrequired and supports QA process acrossmarkets.
  
  

Subsidiary:
PayPal


Travel Percent:
0


Primary Location:
New York, New York, United States of America


Additional Locations:



We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.



PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at paypalglobaltalentacquisition@paypal.com. Apply Now