Copywriter, Twisted Tea at The Boston Beer Company in Boston, Massachusetts

Job Description:

Description

Twisted Tea: King of Hard Teas, the OG Hard Tea, summer in a bottle...whichever name you prefer. Born in 2001, we hit the ground running and haven't stopped. With our drinkers at our core (we wouldn't be anything without them), we aim to offer refreshing, real tea taste with a kick to bring any situation up a notch. At Twisted Tea, you're part of a team where creative ideas are encouraged, passion for our drinkers and values expected, and having a damn good time doing it an occupational hazard. Sound like a fit? Cool, you came to the right place.



We are currently hiring aCopywriter for Twisted TeainBoston, MA.

We're a team of fun seeking, tea drinking, clownery hatching marketing enthusiasts who are in desperate need for creative writer who can match our energy and organize our wild ideas into clear and clever messaging.

Do you get excited by the perfectly crafted headline? Are you someone who loves telling a good story? Are you all about honing a brand voice? Perfect.

This position works closely with our Creative, Brand, and our Social Media teams to imagine and produce engaging, original and on-brand content for our all drinker touchpoints: interactive media, collateral, advertising, social campaigns and unique digital experiences.

What You'll Do:

• Collaborate with Brand and Creative teams to produce a range of high-quality work
  
  
  • Contribute to the evolution and articulation of the brand voice and identity
  
  
  • Decipher creative briefs and develop concepts that clearly communicate the brand message
  
  
  • Contribute in evaluating advertising campaigns in the context of what will drive overall success of the brand
  
  
  • Brainstorm exciting ways to create strong, memorable campaign messaging and creative extensions
  
  
  
  


• Manage and execute projects from conception to completion
  
  
  
  • Ability to effectively manage multiple projects, on time and with brand guidance
  
  
  • Work across all mediums - TV, print, digital and non-traditional
  
  
  • Partner effectively with a cross-department team (PR, Social, Product, Web, Marketing, Sales, Creative, Legal, Production, etc.) to ensure campaigns and projects are cohesive, elevated, and well-executed
  
  
  • Test and iterate to drive volume and boost conversion across every touchpoint
  
  
  • Ensure flawless copy execution
  
  
  
  

What We're Looking For:

• 3-5 years of copywriting experience at a top branding agency, advertising agency, or with a consumer brand


• Writing across a variety of channels including, digital, print and broadcast channels


• Ability to translate brand guidelines into a consistent, ownable voice


• Communication style that breaks down complex information in an easily understood and thoughtful manner


• Must be a self-motivated and positive person that collaborates well with others, and enjoys being accountable to their work and the larger team


• Scrupulous proofreading and copyediting skills and flawless grammar


• Skilled in turning messaging frameworks into compelling customer experiences


• Communicates effectively across all levels of the organization - from individual contributors to senior stakeholders


• Proficiency with Microsoft Office software, including Word, Excel, PowerPoint, Communicator and Outlook

Nice to Have:

• An open mindset and eagerness to learn through feedback

Some Perks:

Our people are our most important "ingredient." We not only have to hire the best, but we have to reward, develop, and retain them too. We also have a variety of benefits including a competitive compensation package, extensive training programs, excellent healthcare, a discounted stock purchase plan, and a 401K program with a generous company match. Not to mention, there's the free beer too!

Boston Beer Corporation is an equal opportunity employer and is committed to a diverse workforce. In order to help ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran's Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who wish to request accommodation in the job application process can contact jobs@bostonbeer.com for assistance.

Primary Location

:US-MA-Boston

Work Locations

:Boston OfficeOne Design Center PlaceSuite 850Boston02210

Job

:Brand Development

Organization

:Corporate

Schedule

:Full-time

Employee Status

:Regular

Job Type

:Standard

Job Posting

:May 14, 2021, 7:28:05 PM Apply Now