Digital Analytics Specialist at OpenText in Scottsdale, Arizona

Posted in Other 9 days ago.

Job Description:

As the Information Company, our mission at OpenText is to create software solutions and deliver services that redefine the future of digital. Be part of a winning team that leads the way in Enterprise Information Management.

Digital AnalyticsSpecialist

The Digital Analytics Specialist will report and work closely with the SEO Manager. The role will involve in-depth analysis of quantitative data derived from website traffic and online visitor behavior. The goal for this position is to strategically identify key patterns, actionable recommendations, insights and intelligence that will add value to OpenTexts' digital visibility initiatives. The analysis will span across key OpenText assets including the corporate website, blogs, product and educational microsites.

Requirements and qualifications

  • 5+ years relevant experience

  • University degree in a quantitative or related field (Analytics, Data Marketing)

  • Must have experience with analytics and intelligence tools: Google Analytics 360, Google Data Studio, Google Tag Manager

Skills and competencies

  • Ability to clearly interpret data and communicate insights to a variety of audiences

  • Experience with creating dashboards and tailored analytics reports

  • In-depth problem-solving skills that take into account the "why" and "how" behind the data

  • Perform regular QA audits including account setups and scripts to ensure data is being gathered accurately

  • Experience with audience segmentation, attribution modeling and CRO

  • Knowledge of heatmapping and multivariate testing is a plus

At OpenText we understand and value diversity in our employees and are proud to be an Equal Opportunity Employer. We hire the best talent regardless of sex, national origin, disability or race. If you require accommodation at any time during the recruitment process please email