Marketing Operations, AVP at Wintrust Financial Corporation in Rosemont, Illinois

Job Description:

Founded in 1991 with the idea to be the alternative to the big banks, Wintrust has since grown into a financial services company with more than $45 billion in assets, headquartered in Rosemont, Illinois. Through our multiple companies and divisions, we provide traditional community banking and commercial banking services, wealth management solutions, commercial and life insurance premium financing, mortgage origination, and short-term accounts receivable financing and certain administrative services, such as data processing of payrolls, billing, and treasury management services. We provide community-oriented personal and business banking services to customers located in the greater Chicagoland area, northwest Indiana, and southern Wisconsin through more than 175 community bank locations.

This position is a highly cross-functional and collaborative role, requiring both strategic and tactical execution. We are looking for a true team player who has previously executed operations, supported development for high-growth Marketing organizations, and maintains exceptional problem solving and collaboration skills. In addition, since Wintrust is a bank and heavily regulated as it pertains to marketing, this individual must possess a minimum of four years of experience within a Compliance role.  

• Proactively identify trends and assess root causes for performance (using data to support the analysis).




• Develop and implement new process to support an agile marketing model and optimize current ones by working with marketing team so they can be more efficient in their day-to-day work with LOBs, Risk, Compliance, and other cross-functional teams.




• Create method for continuous improvement  




• Work with tech or manage tech vendors to ensure that new processes are implemented and integrated with marketing operation tools (e.g. Workfront, file sharing, Adobe etc.)




• Ensure that all processes are tied to department and individual goals with the following expected outcomes: 1.) reduce errors 2.)  Increase project speed while maintaining quality and adherence to Compliance rules and regulations 3.) Create historical and forecasting reports to track project intake to production output to assess project pipeline and 4.) Use reporting  to work  with all Creative Resources  (both internal and external) to assign and align staff to projects




• Work with Compliance, Audit, etc. to ensure that we are meeting all rules and regulations (e.g.  RCSA requirements and deadlines).




• Maintain the Marketing Departments budget and vendors– manage line items, report on cost savings, analyze ROI, and communicate areas for growth.




• Suggest strategies for untapped areas of marketing investment, to help design and lead the continual evolution and scaling of our marketing org and strategy.

Qualifications

• 7-10 years of related experience




• Project management tools (Workfront, Jira, Trello).




• Bachelor degree or equivalent

Wintrust Financial Corporation, including community banking and financial services subsidiaries, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, citizenship status, sex, sexual orientation, gender identity and expressions, genetic information, marital status, age, disability, or status as a covered veteran or any other characteristic protected by law.