Marketing Communications Specialist at 3M in Maplewood, Minnesota

Job Description:

Job Description:

Job Title:

Marketing Communications Specialist

Collaborate with Innovative 3Mers Around the World
Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with 96,000 other curious, creative 3Mers.

“3M’s culture is driven by curious, spirited and collaborative people who are constantly asking ‘What if?’ And the many talents of 3Mers around the globe have me incredibly excited about what’s to come next.” – Kristen Ludgate, executive vice president and chief Human Resources officer at 3M

This position provides an opportunity to transition from other private, public, government or military environments to a 3M career.

The Impact You’ll Make in this Role
 

As a Marketing Communications Specialist you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:

• Leading, developing, supporting and monitoring marketing campaigns aligned to defined spend targets to drive demand and qualified leads for 3M Medical Solutions products and technologies for the intensive care setting


• Defining, creating, executing and optimizing external United States and Canada (USAC) strategic marketing and channel communications, media and PR plans that align to marketing objectives for assigned segments in alignment with defined spend


• Understanding competitor communication strategies, tactics and messaging and applying findings to communications plan/marketing mix as appropriate


• Developing tradeshow demand generation strategy, messaging and content execution


• Coaching content creation that aligns to the 3M brand, tone and identity strategy for customer journey and persona-based communication

Your Skills and Expertise 

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

• Bachelor’s degree or higher (completed and verified prior to start) from an accredited institution


• Five (5) years of experience in Marketing, Marketing Communications, Corporate Communications, Branding and/or Advertising in a private, public, government or military environment

Additional qualifications that could help you succeed even further in this role include:

• Bachelor’s degree or higher in Marketing, Journalism, Advertising, Public Relations, or Mass Communication from an accredited institution


• Minimum two (2) years of experience with demand generation, social media campaign management, marketing automation and/or segment marketing


• Minimum seven (7) years of Marketing Communications, Corporate or Business Communications experience is preferred with ability to work under minimal supervision


• Strong writing, project management, collaboration, interpersonal and communications skills


• Ability to translate technical language and strategic marketing plans into storytelling communication in addition to executing a detailed Marketing Communication Plan


• Health care industry experience or experience in a regulated industry environment


• Customer/client-centric mindset combined with contagious enthusiasm and passion

Relocation Assistance: May be authorized

 

Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Supporting Your Well-being 

3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope. 

 

Resources for You 

For more details on what happens before, during and after the interview process, check out the Insights for Candidates page at 3M.com/careers. 

Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Twitter @3M.

Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.

3M is an equal opportunity employer.  3M  will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

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