Specialist, Web Content at Epson America Inc in Los Alamitos, California

Job Description:

Principal Accountabilities
In addition to the following Epson's policies and procedures, principle accountabilities include, but are not limited to:

Web Content Development, Management, and Oversight

• Publishes content provided by Merchandising and Product Management into content management system; implements timely product launches and discontinuations for US and Canada websites


• Collaborates with internal stakeholders, Creative Services, and outside agencies to create website content based on business needs and objectives (e.g., landing pages, copy-writing, banners, graphics, text, etc.)


• Ensures consistency of overall website look and feel, branding, navigation, and usability to provide optimal website experience for the customer. Assist in defining and enforcing the Epson web style guidelines in all web projects


• Collaborates with manager to achieve strong SEO


• Supports lead generation for Retail and B2B partners, including configuration and maintenance of forms and dealer locator platforms


• Troubleshoots website issues and drives and resolution; Helps prioritize requests for internal and external customers


• Collaborates with Information Systems to optimize the end-user experience & website functionality (e.g., usability, content areas, website efficiency, etc.)


• Builds strong relationships with peers, other departments, and managers to best meet company goals and objectives

Minimum Experience Requirements & Skills

• 1-2 years working with a Content Management System (CMS)


• Completion of an undergraduate program or equivalent experience (B.A. or B.S.)


• Creative with understanding of web design and user experience


• Highly detail-oriented and self motivated

Responsible for multiple projects and operate on both a strategic and tactical level - planning, coordinating, and executing a wide range of product launches and web projects for US, Canada, and French Canada markets. Assists management to ensure compelling design, easy to use experience (UX/UI), accurate product information and strong brand presence for the US and Canada sites. This individual will assist management with our on-line creative projects and ensure they meet internal client's creative, budgetary and timing needs.

Collaborates with/Key Customers include Strategic Marketing Managers, Product Management, Sales Operations, E-Store Operations, Service & Support, and Marketing Communication Management, Senior management, Creative Services, Agencies

Epson America, Inc. is an Equal Opportunity/ Affirmative Action Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability and protected veteran status, as well as any other characteristic protected by federal, state or local law.