Digital Designer at Samsonite Company Stores, LLC in Mansfield, Massachusetts

Job Description:

Description:
Overview

The Digital Designer leads and produces the design function for omni-channel digital needs at Samsonite North America. The position is responsible for delivering effective, aesthetic, on-brand, and on-strategy creative for websites, web pages, product graphics (including some art direction of photography), email promotional creative, email templates, social media graphics, and paid media. This role works cross functionally with Marketing Communications, Brand Marketing and Brand Creative.

Qualifications

• Bachelor's degree in digital design, graphic design, graphic communications or related field.


• Minimum 5 years successful professional design experience, preferably at a digital agency or inhouse Web team for a product-driven business.


• Strong portfolio of design work, showing solution to business problems through effective design.


• Able to present concepts and lead internal teams to the correct solution.


• Experience in web marketing/web design with a strong knowledge of Photoshop, Illustrator, web design and development principles


• Deep knowledge with Web design processes is a plus


• Experience designing e-commerce websites or advertising


• Strong work ethic and personal accountability


• Strong attention to detail


• Strong time management


• Good interpersonal skills


• Proficient with Adobe Creative Suite products.


• Skill in After Effects and Premier is a Plus

Responsibilities

• Produce the design and production for websites, product graphics, web logos, social media graphics and banners, static and rich banner ads, email campaigns, and email templates. While some projects may require directing external resources, the role is expected to be fully hands-on.


• Translate product positioning, existing research, and offline/online Marketing strategies into effective designs.


• Work with e-commerce team and internal and external developers to ensure aesthetics also are aligned with usability, accessibility, and web standards.


• Work with developers to ensure proper implementation within a web environment and ensure consistency and integrity of the creative vision.


• Work with Creative and Marketing leads to translate and create marketing requirements into compelling, appropriate campaigns and designs.


• Manage and produce digital design work, including banner sizing and versioning.


• Translate wireframes into simple, easy-to-use User Interfaces.


• Ensure consistency of brand and creative across digital customer touch points.


• Provide design support to other business lines to create product graphics, logos, identity design, or other similar offline graphics where necessary.


• Other duties as assigned

Note: **Nothing in the job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.Qualifications:

• Bachelor’s degree in digital design, graphic design, graphic communications or related field.


• Minimum 5 years successful professional design experience, preferably at a digital agency or inhouse Web team for a product-driven business.


• Strong portfolio of design work, showing solution to business problems through effective design.


• Able to present concepts and lead internal teams to the correct solution.


• Experience in web marketing/web design with a strong knowledge of Photoshop, Illustrator, web design and development principles


• Deep knowledge with Web design processes is a plus


• Experience designing e-commerce websites or advertising


• Strong work ethic and personal accountability


• Strong attention to detail


• Strong time management


• Good interpersonal skills


• Proficient with Adobe Creative Suite products.


• Skill in After Effects and Premier is a Plus

Responsibilities:

• Produce the design and production for websites, product graphics, web logos, social media graphics and banners, static and rich banner ads, email campaigns, and email templates. While some projects may require directing external resources, the role is expected to be fully hands-on.


• Translate product positioning, existing research, and offline/online Marketing strategies into effective designs.


• Work with e-commerce team and internal and external developers to ensure aesthetics also are aligned with usability, accessibility, and web standards.


• Work with developers to ensure proper implementation within a web environment and ensure consistency and integrity of the creative vision.


• Work with Creative and Marketing leads to translate and create marketing requirements into compelling, appropriate campaigns and designs.


• Manage and produce digital design work, including banner sizing and versioning.


• Translate wireframes into simple, easy-to-use User Interfaces.


• Ensure consistency of brand and creative across digital customer touch points.


• Provide design support to other business lines to create product graphics, logos, identity design, or other similar offline graphics where necessary.


• Other duties as assigned

Note: **Nothing in the job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.

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