Content Manager at American Institute of Certified Public Accountants in Durham, North Carolina

Job Description:

About The Association

Combining the strengths of the American Institute of CPAs and the Chartered Institute of Management Accountants, we empower the world?s most highly-skilled accountants ? CPAs and CGMA designation holders ? with the knowledge, insight and foresight to meet today?s demands and tomorrow?s challenges. We drive a dynamic accounting profession that works every day to build trust, create opportunity and grow prosperity worldwide.

Summary of Role

The Content Manager is responsible for preparing, managing and delivering content through owned platforms.

Accountabilities and Responsibilities

• Choose or recommend appropriate platforms for content posting or distribution


• Work with Content Strategists to deliver on content strategies


• Assist in content development, brainstorming and concepting


• Understand and provide metrics as needed across channels


• Develop live tweet content and posting for Association events


• Monitor social media performance and sentiment


• Schedule and manage content for AICPA social channels


• Distribute content for sharing (via Clearview Social)


• Provide feedback and recommendations for social use

Supervisory Responsibilities

• None

Knowledge, Skills & Abilities Required

• Strong writing skills


• Understand content and its use for driving various results


• Experience with and ability to use Salesforce Marketing Cloud Social Studio


• Able to adapt, or ?slice and dice? content for a variety of platforms


• Able to use Clearview Social for sharing


• In-depth knowledge of all major social platforms (LinkedIn, Facebook, Twitter, Instagram, others) including specifications, usage rules and best practices


• Familiarity with TweetDeck


• User-level experience with Microsoft Windows in an Enterprise environment


• Experience with Microsoft Teams and Microsoft OneDrive

Required Experience, Qualifications & Education

• 2+ years social media management experience


• Bachelor?s degree in a Communications discipline


• Highly organized, able to work in an environment of rapid change

Preferred Experience, Qualifications & Education

• Experience working with multinational teams in different time zones


• Familiarity with Microsoft office


• Occasional flexibility in hours to accommodate events and coworkers in international timezones


• Familiarity with the differences in U.S. and U.K. English

Why Work for Us?
At The Association, you are part of a global, diverse and talented group of colleagues. You have opportunities to innovate and collaborate in a leading organization that impacts individuals and businesses. You?ll have opportunities to progress while enjoying an exciting work environment that supports and celebrates individual achievement, development and professional satisfaction.

Together, we will lead the most influential body of professional accountants and create the future of the global accounting profession.

We offer competitive benefits, PTO, flexible working principles, and a supportive, collaborative team environment.