Marketing Communications Specialist at ScottMadden, Inc. in Raleigh, North Carolina

Job Description:

The Marketing Communications Specialist is focused on writing, coordinating, and deploying external and internal communications for the firm, aligned with the firm’s marketing strategy. The position also serves as the project manager for sponsored events, coordinating between conference organizers and the firm’s participants to execute the event. This position is a hybrid work model where a percentage of your time must be spent in the Raleigh office.

Essential Functions:

• Development of marketing copy to support various campaigns and channels including website, email, landing pages, social media, and personal outreach to clients or prospects


• Development and execution of a PR and media relations outreach to pursue opportunities for earned media in trade and mainstream publications to enhance the firm’s brand


• Leadership for shared media approach and social listening; gathering competitive intelligence


• Support for social media activity across corporate social channels aligned with content and event strategies


• Coordination of marketing communication initiatives, internal and external communications, communication for special events, and press releases


• Project management of sponsored events serving as a liaison between vendors and practice area stakeholders to plan, prepare, and execute event communications and marketing activities


• Coordination of annual collateral reviews and updates to ensure key marketing and business development material remains current


• Marketing and communications support for the firm’s recruiting team including assistance with developing recruiting presentations and collateral and support for career fairs


• Communications support for other programs such as the firm’s alumni outreach program

Qualification Requirements:

• Strong writing, editing, and grammatical skills; ability to write clearly and concisely


• Customer service orientation and the ability to build relationships with internal and external stakeholders, including, staff, partners, media contacts, and vendors


• Excellent project management and organizational skills and the ability to manage multiple tasks


• Able to meet deadlines in a fast-paced, quickly changing environment


• Able to demonstrate a proactive approach to problem-solving with strong decision-making skills


• Reliable for accuracy and thorough work – strong attention to detail


• Professional-level verbal and written communications skills; able to translate marketing concepts to stakeholders and other internal customers effectively


• Able to work both independently and as part of a team


• Discretion to handle confidential information

Education and Experience Requirements:

• B.A. or B.S. degree in Communications, Marketing, or a related discipline


• 3-4 years of marketing communications experience


• Experience with business-to-business marketing preferred


• Experience with media relations and public relations required


• Experience supporting diverse lines of business and customer groups

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

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