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Marketing Specialist at Vanasse Hangen Brustlin Inc. in Springfield, Massachusetts

Posted in Other 30+ days ago.





Job Description:


Marketing Specialist

Job Locations

US-MA-Watertown | US-CT-Wethersfield | US-ME-Portland | US-MA-Boston | US-MA-Springfield | US-MA-Worcester | US-NH-Bedford | US-RI-Providence | US-VT-Montpelier | US-VT-South Burlington














ID
2021-1778
Category
Marketing/Communication
Type
Regular Full-Time

Overview

About Us

WE ARE VHB-a passionate team of engineers, scientists, planners, and designers tackling exciting challenges in the transportation, real estate, institutional, applied technology, and energy industries-serving a range of public- and private-sector clients. At VHB, we are dedicated to improving mobility, enhancing communities, and balancing development and infrastructure needs with environmental stewardship.


    We are creative problem-solvers
  • We work hard, and we give back

  • We like our colleagues, and we love Mondays (really)

  • We are diverse, caring, welcoming, and fun!

It's not surprising that VHB has consistently been rated one of the top AEC firms to work for across our 30+ offices on the East Coast.

We're growing, and we hope you'll join us!

About the Position

Lead, develop, write, and produce routine to complex proposals and qualifications, with limited supervision, in compliance with client deadlines, proposal budgets, and quality expectations. Help facilitate proposal strategy formulation, content development, and materials production.


Responsibilities


  • Synthesize, interpret, and lead through proposal lifecycle including RFP specifications, leading kick off meetings, collaborating with technical staff on writing assignments, and compiling final submission materials.

  • Develop tailored, meaningful content and design for marketing team-assigned sections, with editing and re-writing guidance from senior marketing partner.

  • Review and understand the need to re-message and/or differentiate content developed by technical practitioners.

  • Lead client presentations

  • Shadow Senior Marketers during Super Strategic pursuits. Provide support and/or may serve as lead on a section of a complex pursuit

  • Actively participate in pursuit strategy and capture planning sessions. Contribute to SWOT analysis and identify gaps in intelligence.

  • Help track publicly posted project updates and news stories, as applicable, and share the news with the pursuit team.

  • Develop award visibility submittals for key projects/pursuits.

  • Work with Marketing leadership to help create and share overall visibility opportunities that help promote VHB's thought leadership and brand prominence.


Abilities


  • Excellent written and verbal communication skills. Persuasive writing techniques.

  • Ability to quickly and accurately edit and reformat documents while under time constraints.

  • Strong attention to detail.

  • Fast learner.

  • Efficient work style with a strong sense of collaboration. Works effectively and independently in high-pressure team environment to manage multiple tasks in parallel and meet all deadlines.

  • Ability to adapt to changes in program schedules and priorities.

  • Demonstrates initiative, self-motivation, and self-discipline.

  • Ability to serve as an active strategist and collaborative partner with technical staff.

Qualifications


  • 4-8 years of proposal, writing, or marketing experience, preferably in A/E/C environment. Prior experience producing proposals.

  • BA in English, Marketing, Communications, or similar.

  • Involvement and certification in industry affiliations, preferred (e.g., CPSM, APMP).

  • Advanced working knowledge of Microsoft Word and Adobe Creative Suite programs (specifically Indesign).

New employees will be onboarded virtually and begin their employment from home. We are in the process of planning for a safe return to the workplace in alignment with government and CDC guidelines.


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