Integrated and Digital Marketing Strategist at 3M in Maplewood, Minnesota

Job Description:

Job Description:

Integrated and Digital Marketing Strategist

Collaborate with Innovative 3Mers Around the World

Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with 96,000 other curious, creative 3Mers.

“At 3M, we excel by combining our talents while leveraging creative and curious minds. This is most impactful when we center our objective at improving the customer experience. It’s a privilege to work for such a great company, with amazing people, and leadership that cultivates a growth-mindset.” – Eric Hammes, executive vice president of Enterprise Operations at 3M

This position provides an opportunity to transition from other private, public, government or military environments to a 3M career.

The Impact You’ll Make in this Role

As an Integrated and Digital Marketing Strategist within the Health Care Business Group you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:

• Responsible for supporting all development and activation of integrated marketing campaigns (e.g. Search, Social, Paid Media, User Experience, Content Marketing, Email marketing, etc) to drive demand among end users in US and CA


• Assist in monitoring lead generation quality and lead management process to ensure revenue growth through leads/opportunities


• Monitor and review metrics and work with teams to adjust strategy and tactics accordingly


• Analyze various data sources (i.e. 3rd party research, competition, digital trends, past campaign data) to help guide and inform campaigns 

Your Skills and Expertise 

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

• Bachelor's degree or higher (completed and verified prior to start) from an accredited institution


• Three (3) years Marketing, Brand, and/or Agency experience in a private, public, government or military environment

Additional qualifications that could help you succeed even further in this role include:

• Excellent communication and interpersonal skills


• Commitment to continuing professional development


• Knowledge of Agile methodology


• Results oriented – successful experience using qualitative and quantitative metrics to manage programs in order to drive revenue, conversion, sales and other marketing goals


• Self-starter who asks questions, learns quickly, and likes to problem solve

Location: Remote

Travel: May include up to 20% domestic

Relocation Assistance: May be authorized

Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Supporting Your Well-being 

3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope. 

Resources for You 

For more details on what happens before, during and after the interview process, check out the Insights for Candidates page at 3M.com/careers. 

Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Twitter @3M.

Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.

Certain job positions within 3M require workers to be on-site at 3M facilities and/or at third-party locations. A necessary requirement of each of these positions is that all individuals must be fully vaccinated against COVID-19 (subject to limited medical and religious exemptions). Fully vaccinated against COVID-19 means, two weeks have passed since completing the second dose of a two-dose COVID-19 vaccine (e.g., Pfizer or Moderna) or two weeks after receiving a single dose of a one-dose vaccine (e.g., Johnson & Johnson/Janssen).

Our approach to flexibility is called Work Your Way, which puts employees first and drives well-being in ways that enable 3M’s business and performance goals. You have flexibility in where and when work gets done. It all depends on where and when you can do your best work.

Pay & Benefits Overview: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/

3M is an equal opportunity employer.  3M  will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

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