The successful candidate will contribute to the delivery of the Small Law business objectives by providing strategic marketing solutions to develop the business through demand generation programs. This position will help architect the lead funnel by designing, coordinating, executing and measuring the effectiveness of compelling strategic marketing activities while ensuring all marketing activities are integrated and aligned.
Responsibilities
Executes marketing and promotional activities and coordinates marketing deliverables and related activities across key teams
Is responsible for positioning, marcom, digital marketing, content development to support marketing initiatives, promotional offers and sales programs, email and marketing tools
Develops and executes a comprehensive program of marketing campaigns to support new sales initiatives
Track progress of campaigns and advise next steps/course correction
Key Skills and Qualifications
Four-year college degree in business, design, or marketing
1-2 years post-college marketing experience (Web, Digital) or equivalent internship/externship roles
Web Design: HTML, Java, Adobe
Ecommerce: Magento
Salesforce.com (SFDC), Pardot
Google Analytics, Google Adwords
Direct mail, events, gifting
Experience with Google Analytics
LexisNexis, a division of RELX Group, is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. If a qualified individual with a disability or disabled veteran needs a reasonable accommodation to use or access our online system, that individual should please contact accommodations@relx.com or if you are based in the US you may also contact us on 1.855.833.5120.