Marketing Coordinator - Global Communications at Deckers Outdoor Corporation in Goleta, California

Job Description:

Job Title: Corporate Marketing Coordinator

Reports to:  Director, Global Communications

Location: Hybrid/ Goleta, CA

The Role

We’re looking for a self-motivated Corporate Marketing Coordinator to support our internal and external communications efforts as part of our growing Global Communications team. You’ll play a key role driving our thought leadership around the future of work and company culture and will support our global company, ESG, and leadership marketing. You’ll play a key role in driving excitement, engagement, and innovation for our audiences through cutting-edge marketing practices and campaigns. You’ll be a critical partner to cross-functional teams across the company including CSR, DEI, Deckers Gives, HR, social media, PR and C-suite comms, and be an advisor to some of our most senior leaders. We’re a small but mighty team and this is a highly visible role that will enable you to make a tangible and meaningful impact

We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact

The primary functions of this role, include but are not limited to:

Responsible for providing strategic consulting, execution and data analytics of Marketing and Communications plans as a shared service for the team initiatives tied to Deckers’ strategic plan:  

• Initiating creative media campaigns, preparing and presenting content briefs, maintaining production schedules, and publishing digital content on-time. 


• Designing and publishing content for a variety of internal and external communications channels which could include email, the intranet, social media, digital signage, mobile, and others as identified. 


• Ensuring project stakeholders are identified and kept up to date on product status through regular reporting and check-ins. 


• Analyze data to assess performance and provide strategic support on communication timing, campaign effectiveness, and additional marketing planning. 

CREATIVE CONTENT DESIGN, DEVELOPMENT AND PUBLISHING: 

• Developing content for a variety of communications vehicles which could include press releases, news posts, videos, CEO communications, social media, etc. 


• Maintains brand consistency on all collateral, creative, templates, signs, advertising, and corporate brand standards and usage guidelines. 


• Manage and publish content to all social media channels  


• Publish PR content with PR agency  


• Provides project support on corporate marketing, communications, and PR initiatives. 


• Content development (creative assets) for quarterly all company meetings, digital broadcasts and corporate events, websites, and video projects. 


• In conjunction with the Media Specialist, capturing content at company events and conferences 

PRODUCTION AND PARTNERSHIP   

• Tracking and executing the approval process for media requests and other media activities as needed. 


• Participating and presenting in quarterly and annual committee meetings as a lead member of Corporate Communications Advisory Council. 


• Sustaining and building relationships with key domestic and regional partners  


• Maintaining asset libraries 

INNOVATION & BEST PRACTICES  

• Identify and implement key trends in the digital landscape  


• Ensure ongoing development, evaluation and improvement of content creation, communication planning, and digital channel development. 


• Drive collaboration across functions, fostering a trusting culture where people listen openly to the ideas of others, look for possibilities, ask for help when needed, and assume accountability for their contributions.  


• Keep up with best practices in corporate communications and marketing. 

Who You Are

• You are skilled at crafting engaging short form performance marketing and long form thought leadership content 


• You are versatile and able to adapt to the brand voice of the company and style that is most appropriate for the content format. 


• You enjoy working hard with a smart and talented team and are comfortable speaking up and making your opinion heard. 


• You are a creative, flexible problem solver who loves to write, optimize and adjust copy to resonate with the target audience. 


• You have an attention to detail, a level of consistency and creativity that enables you to generate work products with minimal guidance or supervision. 


• You have an understanding of organizational processes and a knack for improving them, identifying and filling gaps where needed 

We’d love to hear from people with

Education/Certifications: 

Bachelor's degree in Communications, PR, Organizational Psychology, or related field 

Work Experience: 

• 3+ years of writing/editing/proofreading experience in corporate communications, journalism, publishing, public relations, marketing or related field (writing sample required) 


• Comfortability with both short and long form copy writing  


• Familiarity with platform management for web and email 

Skills/Competencies: 

• Conceptual, creative thinker with a passion for writing, storytelling, and the willingness to learn from others 


• Ability to lead and drive discussions/conversations with executives 


• Exceptional project management, organization, strategic planning, and analytical skills 


• Advanced proficiency in Microsoft Office 


• Thrive in a fast-paced, flexing environment 


• Excellent interpersonal skills 


• High attention to detail and accuracy 

What We'll Give You

• 
  Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.


• 
  Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.


• 
  Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.


• 
  Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras


• 
  Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.


• 
  Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.

Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.

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