Marketing Campaign Specialist at Wintrust Financial Corporation in Northbrook, Illinois

Job Description:

As one of the largest premium finance companies in the country, FIRST Insurance Funding provides full premium finance services, plus additional services built specifically for agencies. We pride ourselves on the variety of incentive programs, services, and technology we offer. This not only helps grow the agents, brokers, and companies we partner with, but also helps them better serve their clients. FIRST Insurance Funding is a subsidiary of Wintrust, a financial services company with more than $50 billion in assets.

Why join us?

• An award-winning culture! We are rated a Top Workplace by the Chicago Tribune (past 8 years) and Employee Recommended award by the Globe & Mail (past 6 years)


• Competitive pay and discretionary or incentive bonus eligible


• Comprehensive benefit package including medical, dental, vision, life, a 401k plan with a generous company match and tuition reimbursement to name a few


• Family-friendly work hours


• With 175+ community bank locations, we offer opportunities to grow and develop in your career


• Promote from within culture

Why join this team?

• We have a culture that encourages an entrepreneurial spirit


• We offer multiple opportunities for development and upward mobility

What you will do:

• create, manage and execute marketing campaigns that support our outside sales efforts and improve overall client communication and brand awareness.


• be responsible for the day-to-day activities of marketing campaigns


• work closely with members of our sales team and collaborate with multiple departments.


• Define, develop, and execute targeted campaigns to accelerate acquisition, reduce churn and grow revenue


• Manage day-to-day marketing activities from inception through to implementation for both direct and channel sales teams to bring leads to the funnel


• Communicate with the sales team to ensure that they are aware of marketing programs and have the right tools to follow up for success


• Integrate strategies and recommendations into other active marketing channels such as Search (SEO) and Social Media


• Collaborate with key stakeholders to ensure all projects adhere to the appropriate steps of the material approval process


• Standardize, cleanse, and upload lists gathered from events (trade shows, conferences, partnerships) to distribute leads and execute campaigns


• Develop reporting and analytics to continually optimize campaigns and maximize ROI


• Be the subject matter expert on internal sales enablement platform and content to be used in communication with prospects and clients

Benefits

Medical Insurance • Dental • Vision • Life insurance • Accidental death and dismemberment • Short-term and long term Disability Insurance • Parental Leave • Employee Assistance Program (EAP) • Traditional and Roth 401(k) with company match • Flexible Spending Account (FSA) • Employee Stock Purchase Plan at 5% discount • Critical Illness Insurance • Accident Insurance • Transportation and Commuting Benefits • Banking Benefits • Pet Insurance

From our first day in business, Wintrust has been proud to serve a variety of unique communities and people from all walks of life. To be Chicago’s Bank® and Wisconsin's Bank®, we need to reflect that diversity both in all the communities we serve, the people we employ, the organizations we work with, and our banking and lending practices. Wintrust Financial Corporation, including community banking and financial services subsidiaries, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity and expressions, genetic information, marital status, age, disability, or status as a covered veteran or any other characteristic protected by law.