We are Thompson Retail Food Group, created by foodies, for foodies, with the mission to create an incubator dedicated to farm fresh, sustainable and edgy food concepts- be it fast casual, quick service or full service-and to have a lot of fun doing it! Our corporate office is located in Reston, VA.
We are seeking a Director Of Marketing to join our team! You will be responsible for overseeing marketing policies and programs, as well as identify areas of improvement to increase brand awareness.
Create online brand awareness and social media outreach.
Menu design, website design, loyalty programs and street marketing.
Build community relationships to drive catering and event sales.
Determine product demand and customer awareness.
Develop pricing/ menu strategies to maximize return on investment.
Coordinate marketing campaigns with promotional activities.
Review and optimize marketing budget.
Promotions designed to build check average and customer counts.
Monitor and report on guest satisfaction.
Progressive experience in marketing for at least 3 years.
Designing and executing successful media campaigns.
Strong relationships within the restaurant industry, lifestyle and media outlets.
Experience in acting as a company spokesperson, comfortable and skilled in broadcast and print media interviews.
Experience in a managerial role.
Strong project management skills.
Strong leadership qualities.
Deadline and detail-oriented.
Degree in communications, media relations, journalism, hospitality management or other relevant fields is a plus!