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Director of Marketing at Thompson Hospitality Corporation

Posted in Management 30+ days ago.

This job brought to you by eQuest

Type: Full-Time
Location: Reston, Virginia





Job Description:

We are Thompson Retail Food Group, created by foodies, for foodies, with the mission to create an incubator dedicated to farm fresh, sustainable and edgy food concepts- be it fast casual, quick service or full service-and to have a lot of fun doing it!
Our corporate office is located in Reston, VA.
We are seeking a Director Of Marketing to join our team! You will be responsible for overseeing marketing policies and programs, as well as identify areas of improvement to increase brand awareness.
Responsibilities:


  • Create online brand awareness and social media outreach.

  • Menu design, website design, loyalty programs and street marketing.

  • Build community relationships to drive catering and event sales.

  • Determine product demand and customer awareness.

  • Develop pricing/ menu strategies to maximize return on investment.

  • Coordinate marketing campaigns with promotional activities.

  • Review and optimize marketing budget.

  • Promotions designed to build check average and customer counts.

  • Monitor and report on guest satisfaction.

Qualifications:

  • Progressive experience in marketing for at least 3 years.

  • Restaurant/hospitality experience.

  • Designing and executing successful media campaigns.

  • Strong relationships within the restaurant industry, lifestyle and media outlets.

  • Experience in acting as a company spokesperson, comfortable and skilled in broadcast and print media interviews.

  • Experience in a managerial role.

  • Strong project management skills.

  • Strong leadership qualities.

  • Deadline and detail-oriented.

  • Degree in communications, media relations, journalism, hospitality management or other relevant fields is a plus!