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Marketing & Commications Specialist at Vitalant in El Paso, Texas

Posted in Public Relations 30+ days ago.

Type: Full-Time

Job Description:


Under minimal supervision, and in support of the organization’s plan to achieve annual collections goals, this position is responsible for building (or assisting local staff in building) community support for the blood program through a variety of avenues that may include public awareness programs, media relations, communications, special events, recognition programs, promotions and volunteer programs. The individual may serve as primary spokesperson for a location or a specific corporate program.


  • Performs all assigned duties in compliance with internal SOPs and external regulations. Brings compliance issues to the attention of management.

  • Assures quality customer service to all customers.

  • Develops, executes and measures effectiveness of strategic public relations, marketing and/or special events plan to support attainment of collection goals.

  • Cultivates and develops new and existing relationships with the media to facilitate organization’s media and public relations objectives.

  • Serves as primary spokesperson and coordinates media contact with other spokespersons in the organization, as appropriate.

  • Writes and edits internal and external communications, using Corporate resources, as appropriate.

  • Organizes special blood donation events, such as community-wide or mall blood drives, to include logistics, publicity, promotion and recognition activities.

  • Develops and coordinates donor and coordinator recognition programs and events, to include logistics, publicity, promotion and recognition of activities.

  • Cultivates volunteer resources within the community. Recruits and trains volunteers to perform specified tasks.

  • Ascertains marketing needs, analyzes opportunities, and acquires appropriate marketing tools.

  • Manages promotional items inventory and monitors budget.

  • Recruits, develops and utilizes community-based committee(s) and contacts to assist with awareness, networking, outreach and collaboration.

  • Performs all other duties, at the discretion of management, as assigned.



  • Bachelor’s degree or equivalent combination of education and experience required.

  • Bachelor’s degree in Journalism, Communications, Public Relations or Marketing preferred.

Licenses/ Certifications

Valid in–state driver’s license required.


  • Two years related experience required.


  • Effective oral and written communication skills.

  • Effectively motivate volunteers and community committee members.

  • Must be self-motivated and a self-starter with good organization skills.

  • Ability to work flexible hours including weekends and evenings.

  • Provide own vehicle for transportation.

  • Proficient personal computer skills.

***********************************************************************************************Blood Systems Inc. is an equal opportunity employer.


Our organization is an equal employment/affirmative action employer. If you need accommodation for any part of the employment process because of a medical condition or disability, please send an e-mail to or call 1-844-220-2612 to let us know the nature of your request. A representative will respond to accommodation requests within two business days.  Please note that this email/phone number is for medical/disability accommodations only and any other inquiries will not receive a response.

Please see the below information about applicant rights and our commitment to compliance:
EEO is the Law
EEO is the Law Supplement
Pay Transparency

All candidates who receive a conditional written offer of employment will be required to undergo a pre-employment drug test in accordance with the Company's established guidelines.