Dir-Marketing & Communications (Mary Bridge Children's Hospital & Health Network at MultiCare Health System in Tacoma, Washington

Job Description:

POSITION SUMMARY:
The Director of Marketing & Communications is an integral part of the business unit operational senior leadership team and consultative strategist who collaborates with operational business/physician leaders, business development and strategy, analytics, finance, clinical support, outside partners and the Corporate Marketing & Communications team to drive business growth within the overall strategic plan. The Director plans, implements and monitors ongoing strategic marketing and communications programs in support of the goals and objectives of the business unit; leads a team of business unit marketers and communicators to plan, execute and report outcomes through the development of comprehensive, multi-channel marketing and communication strategies and plans; collaborates with the multiple teams and leadership across the organization to produce integrated ROI analytics reporting and provides strategic counsel on best practices in creating effective marketing and communication strategies.
This is a matrix role, serving on the Leadership Team for the Strategic Planning, Marketing and Communications Department and the business unit leadership team.

MINIMUM REQUIREMENTS:
Ten (10) years of experience working in progressively more responsible positions in the marketing field demonstrating results as a proven strategic marketing and communications professional that can generate and execute on breakout marketing ideas
Three (3) years of experience working as a Marketing Director or above
Five (5) years of experience in progressively more responsible management roles
Work requires the ability to flex hours to include evenings and weekends

EDUCATION/LICENSES/CERTIFICATIONS:
Bachelor s degree in business, marketing, communications, or related field
Master s degree in business administration, marketing or like field preferred

From primary care to emergency services, from inpatient care to outpatient specialty clinics throughout the region, Mary Bridge Children's Hospital & Health Network specializes in meeting the health needs of kids. Mary Bridge has grown from being the only pediatric hospital in the South Sound dedicated to a comprehensive regional network of health services for children.

* This position is responsible for developing and executing Mary Bridge Children s Hospital & Health Network's annual marketing strategies and plans that support the overarching hospital business strategies and goals.
* This includes achieving market share goals, service line volume growth goals, and practice visit goals, as well as hospital brand awareness, preference, image, and loyalty goals.
* Direct reporting relationship to President of Mary Bridge Children s Hospital and Health Network and dual solid-line reporting relationship to the Executive Director of Marketing and Communications for MultiCare s South Sound Region.
* Works collaboratively with MultiCare Foundations to ensure successful philanthropic efforts related to the building a new children s hospital. Responsible for marketing activities related to new children s hospital.

MultiCare is an equal opportunity employer. Hiring decisions are made without regard to race, color, religion, national origin, sexual orientation, gender identity, disability or veteran status. EOE/AA/M/F/D/V