Director of Product Marketing at Indiana Mills and Manufacturing, Inc. in Westfield, Indiana

Job Description:

Responsibilities

• Collaborate with Sr. Product Manager(s) and/or with Managing Directors to develop product line strategies that lead to the development of roadmaps.


• Develop product line maps that provide clarity to product development strategic plans and offerings.


• Develop product line pricing, mix and cost saving strategies, and tactics to support revenue and profit targets.


• Provide support and input on product catalogs, classifications, and smart descriptions.


• Facilitate market research and intelligence gathering to determine customer requirements, business opportunities, and competitor positioning.


• Provide direction to the research and development team on new product concepts as needed.


• Champion stage 1 and 2 development work within Stage Gate. Work cross-functionally to assure development projects are properly scoped, business cases are completed, requirements are clearly defined, and results meet specifications of the market and manufacturing.


• Manage day-to-day application and VAVE priorities so internal and external milestones are met.


• Monitor, analyze, and facilities pricing plans that support objectives, strategies, and product life cycles.


• Provide support to Marketing in the development and execution of promotional events, ads, branding, packaging, and web sites.


• Establish, develop, document and maintain relationships with existing and new customers.


• Gather, manage and communicate customer intelligence including contacts, business levels, opportunities, organizational behavior and strategies.


• Identify, communicate, manage and secure new sales opportunities.


• Manage and provide leadership on day to day commercial issues as it relates to pricing, change management, quality, collections and operations.


• Provide forecast input to the monthly 6-month SOP forecast as well as the annual budget forecast and long-term customer projections.


• Manage day to day pricing as well as provide input on pricing models and strategic issues.

Qualifications

• Bachelor’s degree in related field.


• About 15 years’ industry experience or equivalent with documented history of strong performance.


• Experience in one or a combination of disciplines including product marketing, sales management, program management, operations, engineering, and quality.


• Excellent written and verbal communication skills.


• Analytical Skills: Must be able to analyze industry trends to determine the most promising strategies.


• Creativity: Must be able to generate new and imaginative ideas.


• Decision making skills: Must choose between competing, advertising, and marketing strategies.


• Interpersonal skills: Must deal with a range of people in different roles, both inside and outside of IMMI.


• Organizational skills: Must manage time efficiently.