Senior Manager, Brand Strategy at Gartner, Inc. in Austin, Texas

Job Description:

What makes Gartner a GREAT fit for you? When you join Gartner, you'll be part of a team with a no-limits mindset that helps the world become smarter and more connected. We're the world's leading research and advisory company that steers clients toward the right decisions with business and technology insights they can't find anywhere else. Our associates enjoy a collaborative work environment with exceptional training and career development. If you like working with a curious, supportive, high-performing team, Gartner is the place for you. 

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The Senior Manager, Brand Strategy is responsible for building and quarterbacking a brand strategy and go-to market plan for the Capterra brand. This leader will play a key role in breaking down operational silos and driving alignment across marketing and the business.

What You Will do:

• Collaborate with marketing leadership and brand GMs to develop and implement a brand marketing strategy


• Demonstrate leadership through command of the strategy, knowledge about cross-functional initiatives relevant to the brand, and employee engagement initiatives


• Maintain the brand narrative, messaging, and positioning for the brand.


• Develop and manage media, content and PR campaigns by partnering with internal teams to create campaign and measurement plans, and assets; and communicate direction and updates to ensure end to end success for marketing programs


• Develop the brand KPI forecast based on inputs from cross-functional marketing leaders, sales, and GMs


• Consistently report on core KPIs, and overall performance for area of ownership


• Manage brand marketing budget to ensure ROI and efficiency


• Assist CMO, and brand GMs in preparing presentations and reports relevant to brand marketing plan for executive leadership and Key Initiative meetings

What You Will Need:

• Bachelor's Degree (preferred: business, communications, marketing, public relations, economics, mathematics/statistics) or applicable marketing experience.


• Approximately 7-10 years of applicable experience


• Has managed cross team or functions, demonstrated ability to influence without authority


• Demonstrated ability to deliver through others in a matrixed or dotted line structure


• Prior experience and proven ability to manage multiple business functions and multiple direct reports


• Experience in leading media, content and PR initiatives end-to-end - planning, executing and delivering results


• Leadership Experience -- managing across teams.


• Strategic Thinker

What We Offer:

• Limitless growth and learning opportunities


• A collaborative and positive culture - Your team will be as smart and driven as you


• Outstanding compensation - Plus competitive benefits and generous time off


• A chance to make an impact - Your work will contribute directly to our strategy

Job Requisition ID:51585

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