Dir, Creative Services, KIVI at The E.W. Scripps Company in Boise, Idaho

Job Description:

KIVI, the Scripps ABC station in Boise, ID is seeking a Creative Services Director (CSD) to join the team! We seek a creative leader with a proven track record of turning concepts into reality. You’ll bring ideas to the table that push the boundaries of traditional broadcast marketing, understand how to successfully engage and inspire your staff to do their best creative work, and collaborate with the station’s senior leaders to execute our strategic plan.

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WHAT YOU'LL DO:

• Oversee the brand image strategy and execution, including supervising all aspects of station promotion and marketing using on-air, online and outside media resources.




• Responsible for the development of promotional strategic plans, multi-media marketing plans, promotional News campaigns, general programming promotion.




• Develop web-based promotion and monitor image of station website.




• Supervise and schedule day-to-day activities in the Promotion Department for station.




• Liaison with network and syndicators regarding the station promotional activities.




• Coordinate commercial production and sales promotion for the Sales Department.




• Develop and coordinate viewer-related contests for station.




• Develop and monitor annual budgets for Creative Services Department.




• Perform other duties as may be assigned by station GM and corporate management.

WHAT YOU'LL NEED:

• Bachelor's degree in Marketing, Journalism, Communications or other related field preferred or equivalent business experience.




• Minimum five years of progressively responsible multimedia creative/management experience in the areas of promotion, production and/or creative services for medium to large market.




• Proven track record for development of successful marketing concepts and branding efforts is a necessity.

WHAT YOU'LL BRING:

• Possess a keen interest and understanding in the latest technology and social media applications as applicable to marketing.




• Must possess effective leadership and management skills as well as the ability to work well with management team.




• Possess the ability to conceive, produce, implement and measure strategic marketing plan based on research.

ABOUT SCRIPPS:

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As the nation’s fourth-largest local TV broadcaster, Scripps serves communities with quality, objective local journalism and operates a portfolio of 61 stations in 41 markets. Scripps’ national networks reach nearly every American through the news outlets Court TV and Newsy and popular entertainment brands ION, Bounce, Grit, Laff and Court TV Mystery. Scripps is the nation’s largest holder of broadcast spectrum. Scripps runs an award-winning investigative reporting newsroom in Washington, D.C., and is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps has held for decades to the motto, “Give light and the people will find their own way.”

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.