Marketing Copywriter at Wintrust Financial Corporation in Rosemont, Illinois

Job Description:

Founded in 1991 with the idea to be the alternative to the big banks, Wintrust has since grown into a financial services company with more than $45 billion in assets, headquartered in Rosemont, Illinois. Through our multiple companies and divisions, we provide traditional community banking and commercial banking services, wealth management solutions, commercial and life insurance premium financing, mortgage origination, and short-term accounts receivable financing and certain administrative services, such as data processing of payrolls, billing, and treasury management services. We provide community-oriented personal and business banking services to customers located in the greater Chicagoland area, northwest Indiana, and southern Wisconsin through more than 175 community bank locations.

Wintrust is in the midst of a digital transformation, on track to lead the industry with new digital banking products and services. Led by proven digital executives, our newly restructured corporate marketing department is building an agile, world class team structured with a fintech startup mindset.

With this transformation comes great opportunity for the digital savvy, been-there/done-that marketer. Come join Chicago’s Bank as we redefine the way consumers interact with their community bank, both in-person and online.

Wintrust is looking to hire an experienced Marketing Copywriter with financial services subject matter expertise, responsible for digital marketing copy development and copywriting. This individual will need the ability to develop creative concepts that are relevant, innovative, and effective for all digital marketing platforms. In addition to excellent marketing writing skills and the ability to bring big idea thinking to the team, they’ll need to identify and stay current on consumer financial behavior trends and marketing strategies.

• Concept, pitch, and produce smart, consumer-friendly content for a range of digital marketing assets from blogs and white papers, to landing pages, email, social media, digital display, search, video, press releases, ads, postcards, flyers, and brochures.




• See ideas through from concept to execution, working with the direction of Marketing leaders, creative directors, strategists, account managers, and key stakeholders.




• Prepare and present work to Marketing leadership for approval.




• Become an expert in Wintrust products, banker/LO enablement, and customer needs




• Innovate our creative by identifying and executing on latest industry trends, approaches, and techniques.

Qualifications

• At least 1-3 years’ experience as a Copywriter with a focus on financial services or similar




• Portfolio of work demonstrating their ability to conceive ideas and write various content types for various audiences, across all digital marketing platforms.




• Experience in digital ad copywriting and search engine optimization (SEO)




• Proficient in MS Office Suite, and experience using project management software




• B.A. in Journalism, or Marketing/Advertising, or Creative Writing, or English preferred

Wintrust Financial Corporation, including community banking and financial services subsidiaries, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, citizenship status, sex, sexual orientation, gender identity and expressions, genetic information, marital status, age, disability, or status as a covered veteran or any other characteristic protected by law.