Digital Designer & Strategist at Federal Reserve Bank (FRB) in San Francisco, California

Posted in General Business 4 days ago.

Type: Full-Time

Job Description:


Federal Reserve Bank of San Francisco

While the SF Fed is a Reserve Bank, we’re not what you might expect. We’re unreserved here. That means we seek new and diverse perspectives. We spark conversations and encourage debate. We build opportunity. We pursue careers that are true to ourselves. We are looking for people who want to help our country reach its full economic potential. When you join the SF Fed, you join a team of people working together to promote an inclusive economy that works for everyone.

At the SF Fed, we believe in the diversity of our people, ideas, and experiences and are committed to building an inclusive culture that is representative of the communities we serve. The SF Fed is an Equal Opportunity Employer.

We are looking for a Digital Designer & Strategist to join our Communications + Creative team. Our team collaborates closely to share our public service story more cohesively and with impact, both internally and to the wider world. We help the SF Fed be a more open and community-engaged Bank. Our team is committed to telling our story to broader and more diverse audiences, unleashing the power of the SF Fed brand, and positioning our Bank as a credible and trusted organization people can count on.

As our Digital Designer & Strategist, you will develop a best-in-class creative approach, bringing our social, web and other external channels to life through an innovative visual design aesthetic that also incorporates industry standards

Essential Responsibilities:​

  • Design external visual assets for web, social and other digital channels that align with visual brand strategy.

  • Create engaging, impactful graphical elements, animation, graphical videos and static imagery across campaigns and channels.

  • Develop visually engaging, channel-specific strategies for the Bank’s homepage, landing pages, banners, social media pages and other digital creative needs.

  • Partner with the web and social teams to build a cohesive cross-channel strategy that works as a creative ecosystem –while also emphasizing the unique needs of each of those mediums.

  • Collaborate with multiple internal stakeholders and external agency partners in designing assets and developing a broad strategy for external channels.

  • Build out a framework to assess success of individual creative assets and campaigns and report on their overall performance. And then, test and learn across external channels and explore new mediums for innovation.

  • Design for a range of digital needs including the amplification of research findings, external conferences, executive communications, recruiting materials and other assets.

  • Collaborate extensively with members of the Communications + Experience group, as well as with individuals around the Bank.

  • Use design as a way to bring storytelling to broad and diverse audiences, helping unleash the power of the San Francisco Fed.

  • Bring our research, our employee experiences, and our leadership perspectives to life through the development of dynamic / visually-stunning creative assets and the creation of a larger overall strategy for these channels.


  • ​Bachelor’s degree in Graphic Design and Media Arts or equivalent discipline or equivalent work experience

  • ​Typically requires eight or more years of experience in a corporate or commercial production environment producing engaging visual assets and ecosystems.

  • Deep knowledge of web and social design, as well as a strong background in brand and creative.

  • Willing and able to travel up to a maximum of 20% after health emergency.

Effective October 1, 2021, all employees must be fully vaccinated against COVID-19 or qualify for an accommodation from the Bank’s vaccination policy; the Bank will provide accommodations as required by law for individuals unable to be vaccinated due to medical condition or sincerely held religious belief.

At the Federal Reserve Bank of San Francisco, we offer a wonderful benefits package including: Medical, Dental, Vision, Pretax Flexible Spending Account, Paid Family Leave Care, Backup Child Care Program, Pretax Day Care Flexible Spending Account, Vacation Days, Sick Days, Paid Holiday’s, Pet Insurance, Matching 401(k), and an unheard of Retirement / Pension.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

Full Time / Part Time

Full time

Regular / Temporary


Job Exempt (Yes / No)


Job Category

Communications/Public Relations

Work Shift

First (United States of America)

The Federal Reserve Banks believe that diversity and inclusion among our employees is critical to our success as an organization, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. The Federal Reserve Banks are committed to equal employment opportunity for employees and job applicants in compliance with applicable law and to an environment where employees are valued for their differences.

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