Senior Manager, Marketing Planning And Strategy: C... at Walmart in Hoboken, New Jersey

Job Description:

What you'll do at




Position Summary...




What you'll do...




Sr. Manager, Content Affiliate Partnerships




About the Content Commerce Team



We are focused on creating innovative customer experiences that shape the future of retail and commerce. Walmart is an early pioneer in content and social commerce-an area that is fundamentally transforming the way people discover and shop-through efforts in content activations, livestreaming, shoppable tools and partnerships, and social platforms like Walmart Creator. Our ultimate goal is to create cutting-edge experiences that shorten the distance between product inspiration and purchase, and that make it easy for customers to shop.



About the Role



As a Sr. Manager of Content Affiliate Partnerships, your focus will be to develop and lead business strategies, partnerships, and activations that inspire customers to shop. You'll work closely with leads across Marketing, Retail and Operations, Product, and Engineering to develop and manage some of our most critical strategic partnerships, spearhead cross-functional deal implementation efforts, and research, evaluate and recommend potential collaborations.


You will need to be a savvy self-starter who loves building from the ground up, leverages performance data to inform scale, and has excellent communication skills.


This is a rare opportunity to shape the trajectory of emerging customer behavior. You will bridge the art of what's possible across today's rapidly evolving content and social commerce landscape.



Challenges you'll tackle:

• As part of a growing team, you will help cultivate new and existing relationships with content-first brands, organizations and strategic partners - with a focus on affiliate based relationships
  
  


• Hunt for innovative partners, structure working relationships in creative, dynamic ways, and launch newsworthy collaborations
  
  


• Act as an external and internal advocate, working closely with cross-functional teams to drive projects forward. Includes socializing efforts with executive partners and leadership
  
  

Responsibilities

• Drive content affiliate and branded content strategy & execution including business development, partner recruitment & onboarding, and optimization & growth
  
  


• Grow strategic content and commerce partnerships. These initiatives will range from partnerships & integrations with media companies, to collaborations with up and coming brands, to experiential marketing and popup shops that showcase Walmart's value proposition beyond product.
  
  


• Leverage data, insights and measurement to constantly optimize, as well as socialize and advocate insights and broader strategy internally to stakeholders and leadership.
  
  


• Help create a pipeline of new ideas and methods of marketing including "test and learn" plans and analyze relative ROI possibilities
  
  


• Coordinate with key stakeholders across external and internal teams to get projects across the finish line
  
  


• Accurately quantity and forecast content affiliate performance to maximize chance of success and minimize risk to the business. Includes P/L management of content affiliate programs.
  
  


• Leverage data, insights and measurement to constantly optimize, as well as socialize and advocate insights and broader strategy internally to stakeholders and leadership.
  
  


• Create clear cross-functional deliverables and coordinate with key stakeholders across external and internal teams.
  
  

Qualifications

• Minimum 6-8+ years of work experience in a related area (e.g. Performance Marketing, Strategic Partnerships, Commerce, Social Platforms, Digital Marketing)
  
  


• Performance mindset with experience optimizing based on conversion-based KPIs
  
  


• Established industry relationships and experience working with marketing leaders and client organizations, particularly across media, retail, and/or ecommerce
  
  


• Strong written and oral presentation skills, and ability to balance storytelling with data-backed insights
  
  


• Gravitas to advocate, influence, and gain buy in both internally and externally
  
  


• Established industry relationships and experience working with executive level business and marketing leaders within client organizations, particularly across media, retail, and/or ecommerce.
  
  


• Effective communication skills - you're equally comfortable hopping on the phone with a new potential partner, meeting them in person, or following up (with a "make things happen" attitude)
  
  


• Highly organized and detail-oriented
  
  


• Extensive experience with Excel, PowerPoint, particularly in relation to pacing/forecasting, building pitch decks, and communicating strategy, plans, and insights
  
  

At Walmart, we offer competitive pay as well as performance-based incentive awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.


You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices .


Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.


Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart at https://bit.ly/3iOOb1J .


The annual salary range for this position is $105,000.00-$195,000.00


Additional compensation includes annual or quarterly performance incentives.


Additional compensation for certain positions may also include:


- Regional Pay Zone (RPZ) (based on location)


- Stock equity incentives




Minimum Qualifications...



Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.


Bachelor's degree in Business, Marketing, Communications, or related field and 2 years' experience in marketing or related field OR 7 years'
experience in marketing or related field.




Preferred Qualifications...



Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.


Marketing or related field


Masters: Business Administration




Primary Location...

221 RIVER ST, HOBOKEN, NJ 07030, United States of America



About Walmart



At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability-and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries-all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?


Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.



All the benefits you need for you and your family

• Multiple health plan options, including vision & dental plans for you & dependents
• Financial benefits including 401(k), stock purchase plans, life insurance and more
• Associate discounts in-store and online
• Education assistance for Associate and dependents
• Parental Leave
• Pay during military service
• Paid Time off - to include vacation, sick, parental
• Short-term and long-term disability for when you can't work because of injury, illness, or childbirth

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific plan or program terms. For information about benefits and eligibility, see One.Walmart.com/Benefits.



Frequently asked questions

• 
  On average, how long does it take to fill out an application?
  
  
  
  On average, it takes 45-60 minutes to complete your application for the first time. Subsequent applications will take less time to apply as our system saves some of your application information. Please note that some positions require the completion of assessments in order to receive consideration for that role. Those would take additional time.
  
  
  
  
• 
  Can I change my application after submitting?
  
  
  
  No, you cannot change your application after submitting, so please make sure that everything is finalized before you hit the submit button.
  
  
  
  
• 
  How do you protect my personal information?
  
  
  
  Processing of information on paper is minimal, and Walmart processes application information using an applicant tracking system (ATS). Access to the data within the ATS is restricted to authorized personnel, and the system itself is held to high security standards by Walmart.
  
  
  
  
• 
  What are the recommended Internet Browsers for applying for open roles?
  
  
  
  
  
  
  
  • Internet Explorer 8.0+
  
  
  • Firefox 4.0+
  
  
  • Safari 4.0+
  
  
  • Chrome 12+
  
  
  
  
  
  

Apply Now