Director, Website and Mobile Strategy at American Academy of Family Physicians in Leawood, Kansas

Job Description:

American Academy of Family Physicians


We are an equal opportunity employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, color or any other protected class.

Minorities are encouraged to apply.
EEO Employer / Vets / Disabled.

Leawood
Full time

17-24

Thank you for your interest in careers at AAFP!

The American Academy of Family Physicians and its chapters proudly represent more than 130,000 family physician, resident, and medical student members. Family physicians play a critical role in improving the health of patients, families, and communities across the United States.

The AAFP is committed to helping family physicians improve the health of Americans by advancing the specialty of family medicine, saving members time, and maximizing the value of membership. Our focus every day is to help family physicians spend more time doing what they do best: providing quality and cost-effective patient care. The AAFP delivers value to its members through each of its strategic priorities.

Summary

HOURS:Monday – Friday (hybrid)
Additional hours as needed
TRAVEL:Possible 7 days travel per year

Job Description

When you join the American Academy of Family Physicians (AAFP), you become at the center of transforming health care. You are on the leading edge of ensuring family doctors have what they need to adapt and you’re part of a legacy that has been instrumental in improving and advocating for family medicine since 1947. Make an impact that matters. Be Team AAFP.

SUMMARY OF RESPONSIBILITIES:

We are seeking a highly organized and collaborative Website and Mobile Strategy Director to join our growing team. This role is responsible for owning the operations, technology, and strategic direction of our website and mobile app. The ideal candidate will excel at working with large teams, be skilled people manager and communicator, and have a strong background in web operations and strategy.

The selected candidate will lead the redesign of aafp.org including a possible platform migration, to better meet the needs of AAFP members and other stakeholders.

Key responsibilities include:

Website Operations: Oversee the day-to-day operations of the AAFP website and mobile app, ensuring smooth functioning and optimal user experience.

Technology Management: Manage web and mobile technologies, tools, and platforms, staying abreast of industry trends and best practices.

Strategic Planning: Develop and execute the strategic roadmap for the AAFP website and mobile app, aligning with organizational goals and initiatives.

Collaboration: Work closely with cross-functional teams including marketing, IT, content creators, and external partners to implement web and mobile projects and initiatives.

People Management: Lead and mentor a team of web content managers, user experience designer, and SEO strategist, fostering a culture of collaboration, empathy, and continuous improvement.

Performance Monitoring: Analyze website and mobile app performance metrics, conduct regular audits, and implement optimizations to enhance user engagement and conversion rates.

Compliance and Security: Ensure compliance with regulatory requirements and maintain a robust security infrastructure.

Other duties as assigned.

#LI-Hybrid

REQUIREMENTS:

Requires a bachelor’s degree in information technology, communications, marketing, or related area (or through equivalent work experience), plus a minimum of six (6) years related work experience.

Required skills for success include:

• Proven track record of managing large-scale website projects and teams, including the development of new and/or redesign of new websites.
• Strong knowledge of web and mobile technologies, UX/UI design principles, SEO and ecommerce best practices.
• Proficiency in web analytics tools such as Google Analytics, Adobe Analytics, or similar platforms.
• Excellent communications, collaboration, and leadership skills

At the AAFP we are committed to diversity and creating an inclusive environment for all employees.

We are proud to be an Equal Opportunity Employer. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, color, age, ethnic or national origin, gender, sexual orientation, gender identity/expression, pregnancy, marital status, religion, physical or mental disability, military/veteran status, or any other protected status.

EEO Employer/Vets/Disabled

For the Hearing Impaired our TTY number is: (913) 906-6333

We thank all respondents for their interest in AAFP.

Interested in this position? Apply on-line and create a personal candidate account!

Current Employees of AAFP - Please use the internal careers portal to apply for positions.

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