Social Media and Public Relations Specialist at Oklahoma City Community College in Oklahoma City, Oklahoma

Job Description:

Posting Number:

Staff_0403227

Classification Title:

Staff

Working Title:

Social Media and Public Relations Specialist

Datatel Position ID:

PURE3SOCMPRS1A

Annual Hours:

2080

Placement Range:

$46,318.73 - $52,108.57

Position Type:

Regular

Job Category:

Exempt

General Description:

The OCCC Marketing Department is looking for an organized and goal-driven Social Media/PR Specialist to develop social media content, research social media trends and analyze page analytics. The Social Media and Public Relations Specialist will assist with all aspects of public relations for Oklahoma City Community College and will create a variety of public relations and marketing publications and/or content. The Social Media and Public Relations Specialist will play a key role in achieving the institution's earned media and social media goals and objectives.

Reports To:

Executive Director of Communications

What position(s) reports to this position?:

None

Minimum Education/Experience:

Associate's degree in journalism, public relations, marketing or a communications- related field.


Minimum (2) years' full-time work experience in public relations providing copy-writing, creating social media content and other content for publications.


Minimum (1) year full-time work experience creating social media content for professional purposes.

Required Knowledge, Skills & Abilities:

Excellent communication, writing, editing, proofing, research, and interviewing skills.


Must be familiar with social media trends and best practices.


Ability to meet tight deadlines.


Ability to organize and prioritize multiple projects.


Ability to take engaging photography for social media content.


Ability to work and contribute as a team. Proficiency with Microsoft Office programs and applications.


Understanding and execution of AP Style guidelines.


Highly skilled at writing to build relationships and increase brand awareness.


Skilled at audience engagement. Accomplished at SEO writing.

Physical Demands/Working Conditions:

1. GENERAL PHYSICAL REQUIREMENTS:
Sedentary work: The person in this position may occasionally exert up to 10 pounds of force to grasp, lift, carry, push, pull or otherwise move objects.


2. PHYSICAL ACTIVITIES:
This position requires the person to frequently communicate with and listen to administration, staff, faculty, students, and others to perform the essential functions of the position. Must be able to exchange accurate information in various situations.


This position frequently requires the person to operate a computer, other office equipment, and mobile devices/equipment to perform the essential functions of the position.


This position requires the person to frequently operate equipment that involves repetitive motions of the wrists, hands, and/or fingers.


This position requires the person to frequently position self to access materials that may be above head or at ground level.


This position requires the person to perceive attributes of objects, such as size, shape, temperature or texture by touching with skin, particularly that of fingertips.


3. VISUAL ACUITY:
This position requires the person to judge, observe and assess the accuracy, neatness, thoroughness of work assigned or to make general observations.


4. WORKING CONDITIONS:
This position performs the essential functions in an indoor, office setting.

Preferred Qualifications:

Bachelor's degree in journalism, public relations, marketing or a communications- related field.


Five (5) years' full-time work experience in public relations providing copy writing, social media content and other content for publications.


Three (3) years' full-time work experience creating social media content for professional purposes.


Experience using project management tools.


Experience with photo and video editing.

Required Training:

Quarterly compliance training required by the College

Work Hours:

Working hours are Monday through Friday 8:00am to 5:00pm


Occasional evenings and weekends as required.

Department:

Marketing

Job Open Date:

04/11/2024

Open Until Filled:

No

Special Instructions to Applicants:

Applicants are to thoroughly complete the online application and attach the following required documents: cover letter, resume, and transcript conferring highest degree. Applicants must use "other document" to attach personal portfolio containing writing and social media content samples.


Applicants who do not attach the required documents will not be considered for the position.


For application assistance, please contact Human Resources at (405) 682-7542, Monday through Friday between the hours of 8:00 AM and 5:00 PM.

Job Duties (Position Specific):

(The omission of specific statements of duties does not exclude them from the position if the work is similar, related, or a logical assignment to the position.)

Job Duties (Duties Assignment Statement):

Writing compelling public relations and marketing content including, but not limited to news stories, feature stories, editorials, web copy, blog posts, guest posts, video scripts, advertising copy, speeches, reports, updates, briefings, presentations, social media posts, email newsletters, text blasts and more.


Attendance at campus events to help promote those events on social media.


Other duties as assigned.

Job Duties (Safety / Policy & Procedures):

Abide by the policies and procedures published in the Board of Regents Policies and College Policies & Procedures.


Contribute to a safe educational & working environment.


Adhere to established safety and health procedures and practices for the purpose of providing injury and illness prevention for self and others.


Complete quarterly health and safety training pursuant to OCCC's established safety and health procedures and practices.


Participate in all applicable OCCC emergency, evacuation, shelter in place drills, and be prepared to take action and assist others in taking appropriate action should a health or safety emergency occur.

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