Havas Media Group North America, the Media Experience agency, is looking for an Associate to join the Digital Investment Team, part of our global community of 10,000 team members who are focused on using Meaningful Media to make a meaningful difference to brands, businesses, and people.
The Digital Investment Associate is a key member of the Digital Investment team of experts responsible for delivering smart, innovative and performance driven Digital campaigns for its clients. They will take the lead in identifying and selecting media partners that achieve identified strategic and tactical objectives as laid out by the Connections Planning and Comms Planning teams. The team is expected to stay at the cutting edge of Digital innovation within the industry and educate the larger brand/client teams on relevant opportunities and challenges.
A DAY IN THE LIFE MIGHT LOOK LIKE:
Plan Creation & Execution
Reports to the Digital Investment Buyer and will support the larger Digital Investment team
Learn how to utilize internal and syndicated sources to gather data and support Buyer in recommendation of prospective partners
Assist Buyer in creation of index table to benchmark rates for new publishing partners
Assist Buyer with the preparation and submission of RFPs (Request For Proposal) to prospective site partners
Collate site partner responses for team review and participate in assessment of responses with team
Assist with providing supporting content for recommended partners and programs to the Connection Planning team for plan recommendation to client
Contribute to client status report on behalf of Digital Investment team
Prepare and issue insertion orders through Prisma system after Connections Planning team provides client authorization; Update as necessary
Assists in creation of plan detail and spec sheet to creative team and/or brand for trafficking
Partner with ad ops team to ensure go live readiness
Presume the role of being the primary owners of the vendor relationships and are responsible for all negotiation and value creation with these vendors and for ensuring each plan is executed with excellence
Supply aggregated quantitative and qualitative information for group level reporting for rate and program negotiations
Collaborate seamlessly with other functional teams and specialties
Reporting/Tracking
Assist in documenting all rate and added value detail by vendor for use in future negotiation
Assist in compiling campaign performance data into reports to help the team optimize plans to best performing partners and placements
Assist in providing Connection Planning team regular reporting documents to provide back to client
Partner with Connection Planning team to ensure up to date investment tracking for monthly reporting
Vendor Partnerships & Industry
Meet with vendor sales representatives to obtain information about their products
Coordinate vendor connections including: sit-down meetings, phone calls, and webinars
Sets up creative kick off calls with any media partner if necessary for creative and/or brand teams
Keep abreast of industry trends through advertising and media trade communication
WHAT YOU'LL NEED/SKILLS:
Strong interest in media planning and buying, and an ability to explain both
Ability to communicate concisely and clearly both orally and in writing
Keen eye for details
Strong experience with Microsoft Office
Demonstrated Prisma experience
WHO YOU ARE:
A self-starter/demonstration initiative
Enthusiastic
Willing to learn
Organized and ability to multitask
Thrive in a team environment with strong collaboration skills
ABOUT HAVAS MEDIA GROUP NORTH AMERICA:
Havas Media Group North America is the Media Experience agency. We deliver this brand promise through our proprietary Mx System, where meaningful media helps build more meaningful brands. Our focus is on understanding the most Meaningful Media - the media channels, moments and brands that really move consumers to action, the media that is trusted, engaging and influential will have the best chance of helping an advertiser reach an engaged audience.
Our global mission to make a meaningful difference starts at home-because we can't grow if our people can't grow. It's this simple but oftentimes overlooked insight that guides everything we do, from the decisions and investments made in our work for clients, to the inclusive programs across agencies that prioritize our people's needs and the needs of our community. Our Values are the basis of our decision-making at Havas-from the clients we seek to the talent we attract, to what we reward and recognize in our staff, to how we reinforce these values of Taking the Lead Having a Voice and Showing We Care on a daily basis.
We are part of Havas Group, owned by Vivendi, one of the world's largest integrated content, media, and communications groups. Globally, we are home to more than 10,000 specialists across 150 countries worldwide, with 69 Villages. Our North American clients include Puma, Titleist, Swarovski, Fidelity Investments, Wolverine, Dolce & Gabbana, Sanofi and many others. Our most important asset however is our talent. We hope you agree!