Sr. Marketing and Communications Analyst at The Timken Company in Wadsworth, Ohio

Job Description:

Your Career Begins at Timken
If you're ready for a challenging career that provides you with the ability to advance personally and professionally, look to Timken. Our associates make the world more productive by improving the efficiency and reliability of the machinery that keeps industry in motion.

The Sr. Marketing & Communications Analyst collaborates, develops, plans, and executes multifaceted global marketing programs that support the strategic initiatives, departmental projects, and day-to-day tactics of the business. This role is instrumental in promoting the brand, products, technologies and capabilities to customers, suppliers, and stakeholders, positioning the company as a global leader of industrial motion solutions.

Responsibilities:

• Digital Marketing: Developsocial media campaigns, lead marketing campaigns, monitor and evaluate online media, work with department heads to plan marketing strategies, stay current on emerging digital marketing opportunities, drive brand awareness, and develop KPI's to monitor and measure strategy effectiveness.
• Literature: Develops and preferably designs new marketing literature for new products and updates existing materials.
• Social Media/Website Development: Drive SEO, develop and optimize AdWords campaigns, research website user issues, and add and update website content to reflect strategic initiatives.
• Brand Management: Create, develop, and enforce brand marketing guidelines (trademarks and logos), literature creation and management, ensure marketing brand strategy and messaging uniformity, and provide creative direction for packaging, print and other visual communications.
• Trade Show Activities: coordinate trade show initiatives with Timken for PT Tech/TCP, contribute on collateral development, and determine and communicate business units needs and requirements.

• Bachelor's in Marketing or Business
• 3 - 5 Years experience in marketing and communication, or graphic design.
• Engineering/Manufacturing industry experience a plus
• Excellent communication skills
• Experience with search engine optimization, lead generation, email marketing and web design software
• Solid project management skills

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status.

The Timken Company designs a growing portfolio of engineered bearings and industrial motion products that improve the reliability and efficiency of global machinery and equipment to move the world forward. Timken posted $4.5 billion in sales in 2022 and employs more than 20,000 people globally, operating from 46 countries.
Why Choose Timken?

Not Ready To Apply?
Stay connected by joining our network and we'll keep you informed about upcoming events and opportunities that match your interests.

Talent Community

Nearest Major Market: Akron
Nearest Secondary Market: Cleveland
Job Segment: SEO, Event Marketing, Senior Brand Manager, Marketing Communications, Branding, Marketing