Assistant Director for Marketing and Communication - Krannert Art Museum at University of Illinois in Urbana, Illinois

Job Description:

Assistant Director for Marketing and Communication - Krannert Art Museum




College of Fine and Applied Arts



University of Illinois Urbana-Champaign
The Krannert Art Museum is now accepting applications for an Assistant Director for Marketing and Communications to oversee the effective delivery of communication and marketing strategies for the museum. The Assistant Director will work closely with the Director and other staff members to ensure that the museum's strategic goals are realized.



Duties & Responsibilities:



Marketing and Communications

• Develop strategic marketing and communications proposals for all museum programming, including specific tactics, implementation, and measurement components. Manage public relations and media outreach for the museum including proactive media relations and crisis management.


• Serve as project manager for the museum's annual magazine, including developing content, executing preliminary design, and managing production.


• Develop communications and marketing partnerships, including university-level and college units, community organizations, students, faculty, and donors.


• In cooperation with museum director, determine structure of annual marketing budget.


• Manage vendor communications with digital and print advertising outlets. Estimate and approve contracts for advertising, printing, design, and web development as needed. Create and deliver clear, consistent messaging that relates museum activities (exhibitions, programs, and events) to the college and campus; coordinate museum communications with campus-wide initiatives; ensure museum materials comply with established brand standards.


• Write targeted copy for print and digital marketing, advertising, and press releases; update exhibition and event information regularly in digital venues, including online calendars. Proofread and edit marketing materials developed by other staff for accuracy, content, and design standards.


• Manage the unit website and social media. Maintain an active and robust social media presence.


• Administer the email marketing program, including list development, data gathering, and systematic testing; develop target audiences through weekly, monthly, and special event outreach.


• Gather data and act on expertise derived from online marketing analytics. Provide measurable results of specific marketing tactics where possible.


• Utilizing photography and video, document exhibitions, activities, and events for archival and marketing purposes.


• Archive marketing and promotional materials and press coverage.

Management and Supervision

• Recruit, select, train, evaluate, and supervise undergraduate and graduate student hourly employees.


• Serve as KAM Chief Communications Officer


• Participate actively in KAM's diversity, equity, inclusion, and accessibility initiatives.


• Represent the museum on college, campus, and community committees related to marketing, communications, and public outreach. Serve on other museum, college, and campus committees as needed.


• Serve as spokesperson for the museum, including some evening/weekend events or communication as needed.


• Participate in all communications on accessibility.

Required Qualifications:

• Bachelor's degree in marketing, business administration, public relations, communications, advertising, museum studies, art history, or related field.


• Two years of professional marketing and branding experience in a Museum setting.


• Demonstrated proficiency in digital marketing, social media, analytics, graphic design, and print production.

Preferred Qualifications:

• Master's degree within marketing, public relations, communications, advertising, museum studies, art history, or related field.


• Photography and video production and editing experience.

Knowledge, Skills and Abilities:

• Self-directed with the ability to make sound decisions.


• Excellent writing and editing skills.


• Strong attention to detail.


• Excellent organizational and communication skills (written and oral).


• Knowledge of marketing concepts.


• Knowledge of print and graphic design processes.


• Strong computer skills and proficiency in Adobe and Drupal (or equivalent CMS).


• Strong understanding of social media and its role in marketing and communications.


• Familiarity with the visual arts and art museums.

Appointment Information


This is a 100% full-time Civil Service 5004 - Marketing Associate position, appointed on a 12-month basis. The expected start date is as soon as possible after the close of the search. Minimum salary for this position is $60,000.00. We strive to provide a competitive salary, considering factors such as available market data, internal equity, candidate experience and qualifications, collective bargaining agreements, and budget constraints. The final salary offer will be determined through a thorough assessment of these elements. Work authorization sponsorship is not available for this position.


For more information on Civil Service classifications, please visit the SUCSS web site at https://www.sucss.illinois.gov/pages/classspec/default.aspx .



Application Procedures & Deadline Information


Applications must be received by 6:00 pm (CST) on May 6, 2024. Apply for this position using the Apply Now button at the top or bottom of this posting. Application materials should include a cover letter, a current resume, and at least three references, including contact information.


Work authorization sponsorship is not available for this position.


In order to be considered as a transfer candidate, you must apply for this position. Applications not submitted through https://jobs.illinois.edu will not be considered. If required by the position, transcripts or other documentation of credentials are to be provided no later than the first day of employment. For further information about this specific position, please contact Jennifer Steiling at steiling@illinois.edu. For questions regarding the application process, please contact 217-333-2137.

The University of Illinois System is an equal opportunity employer, including but not limited to disability and/or veteran status, and complies with all applicable state and federal employment mandates. Please visit Required Employment Notices and Posters to view our non-discrimination statement and find additional information about required background checks, sexual harassment/misconduct disclosures, and employment eligibility review through E-Verify .

Applicants with disabilities are encouraged to apply and may request a reasonable accommodation under the Americans with Disabilities Act (2008) to complete the application and/or interview process. Requests may be submitted through the reasonable accommodations portal , or by contacting the Accessibility & Accommodations Division of the Office for Access and Equity at 217-333-0885, or by emailing accessibility@illinois.edu .


Requisition ID: 1023859
Job Category: Administrative
Apply at: https://jobs.illinois.edu


Apply Now