Pay Range: $162,600.00 to $210,000.00 - plus Bonus
About SHEIN
Founded in 2012, SHEIN is a leading global online retailer and marketplace with operations in Los Angeles (Los Angeles and Indiana), Guangzhou and Singapore, along with other key markets. SHEIN reaches consumers across more than 150 countries and regions around the world. We place a premium on choice, delivering more than 6,000 new fashion, beauty and lifestyle products daily with more than a million items available. Our mission is to help people express their individuality through the latest trends that are accessible and affordable. To learn more about SHEIN, follow us at shein.com, sheingroup.com, instagram.com/sheinofficial and youtube.com/shein.
Position Summary
SHEIN Distribution Corporation (SHEIN US) is seeking a Senior IP Counsel who will be primarily responsible for managing the brand protection and intellectual property enforcement program. This includes partnering with business teams to build brand relationships and work with brands to protect their marks and proactively prevent counterfeits. You will also be responsible for providing proactive and practical day-to-day counseling, legal advice, and support regarding various IP matters. You will partner closely with members of the US Legal team and business departments and support internal clients of all levels. This is a strong growth opportunity for an enterprising lawyer looking to join a fast-paced and dynamic team.
Responsibilities
This role will be primarily responsible for managing the brand protection and intellectual property enforcement program but also serve as an IP generalist. This position is expected to be a key business partner and to contribute to the success of the Company by combining both legal and business expertise to understand SHEIN's operations and strategic goals. This attorney will be expected to work effectively across internal legal and non-legal functions. This role requires a mature individual who can fight fires as needed and provide practical legal advice that supports business objectives.
Specific responsibilities include:
Advising business teams on best practices for global brand protection.
Managing brand protection and intellectual property enforcement program, including developing tools and internal processes to protect third-party brands, prevent counterfeits and to identify and stop bad actors.
Create training programs and materials to educate sellers regarding SHEIN's marketplace policies and efforts to prevent counterfeits.
Proactively protect brands and customers from counterfeit products, improve customer engagement, and identify potential supply chain defects.
Lead monitoring and enforcement efforts against sellers of infringing SHEIN products.
Working with internal and external stakeholders with respect to compliance with SHEIN's marketplace policies.
Advising internal teams on marketplace governance matters.
Counsel and provide legal guidance on general IP matters, including trademark, copyright, and Uniform Domain-Name Dispute-Resolution Policy.
Preparing and responding to takedown notices and cease and desist letters.
Performing other duties as assigned or required.
Skills and Qualifications
Minimum of 6-8 years of experience in managing global brand portfolios (trademark and copyright) and global brand protection. A combination of law firm and in-house experience preferred.
Juris Doctorate from an ABA accredited law school.
Must be a current member of good standing of at least one state bar.
In-depth knowledge of laws relating to copyright, trademark, trade dress and right of publicity.
In-depth knowledge of laws pertaining to platform liability.
Ecommerce, marketplace and/or start-up experience is strongly preferred.
Consult with senior leaders to proactively issue-spot, provide advice on risks, and drive practical business solutions to complex supply chain disruption issues.
Respond to a wide range of legal inquiries from internal stakeholders, focusing on understanding their needs, providing practical solutions and effectively managing risk.
Self-starter; entrepreneurial, "roll up your sleeves" attitude.
Thrives in a fast-paced, start-up environment.
Exceptional legal drafting, research and analytical skills.
Ability to make quick decisions while exercising good judgment.
Have a strong work ethic, attention to detail and sense of professional accountability.
Ability to work collaboratively with team members in other parts of the world.