Responsibilities: • End-to-end ownership of onsite and in-app marketing and merchandising campaigns • Develop robust A/B and MVT testing programs to optimize for sales and unit sell through. • Reporting on progress against goals to senior management. • Assist in the development of the vision and strategy for the email/CRM roadmap. • Creative asset production (in partnership with agency, production team, and self-service tools) • Editing (XML, HTML) and publishing content to site via CMS.
Experience: • 3+ years of experience designing and executing digital marketing campaigns, including email, on-device/mobile, and/or display. • Writing customer-facing copy that is on-brand, relevant, and tailored to the online customer. • Proficiency with Content Management Systems and ability to edit basic HTML and XML • 1+ years' experience using SQL and similar queries to analyse data. • Must be comfortable with Excel and capable of manipulating data to perform both high level and more granular analysis. This includes familiarity with VLOOKUP's, Pivot tables, and other such functionalities. • Strong written and verbal communication skills, with proven experience in coordinating teams and communicating to senior management. • BA/BS required.
Preferred Qualifications: • Experience managing large scale email marketing programs. • Experience with A/B or multivariate testing. • Experience with customer segmentation, profiling, and targeting. • Proficiency with analytics tools and web traffic reporting • Have relentlessly high standards and a high attention to detail. • Ability to conceptualize, scope, and execute projects to strict deadlines. • Confident, self-motivated individual with strong, demonstrable bias for action • Proven ability to deliver results and prioritize tasks in a fast-moving, dynamic environment.
Education: • BA/BS required.
About US Tech Solutions:
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com.