Marketing Solutions Specialist at Independence Blue Cross LLC in Philadelphia, Pennsylvania

Job Description:

Our organization is looking for dynamic individuals who love to learn, thrive on innovation, and are open to exploring new ways to achieve our goals.  If this describes you, we want to speak with you. You can help us achieve our vision to lead nationally in innovating equitable whole-person health.

This Marketing Solutions Specialist works closely with Sales, Product, Informatics, Marketing, and Creative teams to create sales presentations and marketing collateral to support finalist presentations, utilization reviews, sales meetings, and client-specific campaign. Responsibilities include:

·       Develops and implements marketing strategies and communications to support employer group accounts.

·       Works closely with Sales, Product, Informatics, Marketing, and Creative teams to create sales presentations and marketing collateral to support finalist presentations, utilization reviews, sales meetings, and client-specific campaigns. 

·       Drives the execution of B2B marketing and communications deliverables for customer-facing audiences and channels.

·       Plans content and delivery of customer channels, such as quarterly placemats, monthly emails, and weekly e-newsletters.

·       Leads the development of member specific collateral and communications to address unique account requirements.

·       Participates in dry run meetings to ensure presentations are cohesive and addresses any changes needed prior to finalization of the deck. 

·       Provides input to development of the IBX Value story, providing feedback on emerging client trends and needs.

·       Supports event marketing needs for sales audiences (group, broker, and consultant).

·       Demonstrates strong understanding of customer and business needs and continually identifies and explores new client-facing ideas and opportunities.

QUALIFICATIONS

·       Bachelor's degree in Communications, Marketing, or related field or equivalent work experience

·       3+ years of marketing, communications, or related experience.

·       Working knowledge of marketing and communication principles, practices and techniques.

·       Demonstrated ability to manage and prioritize multiple projects in a deadline-oriented environment.

·       Proven ability to work well with all levels of staff.  

·       Ability to work in a fast-paced environment and work well under pressure.

·       Strong written and verbal communication skills.

·       Willingness to work extended hours as needed

Hybrid

Independence has implemented a “Hybrid” model which consists of Associates working in the office 3 days a week (Tuesday, Wednesday & Thursday) and remotely 2 days a week (Monday & Friday). This role is designated as a role that fits into the “Hybrid” model. While associates may work remotely on our designated remote days, the work must be performed in the Tri-State Area of Delaware, New Jersey or Pennsylvania

Equal Employment Opportunity

Independence Blue Cross is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to their age, race, color, religion, sex, national origin, sexual orientation, protected veteran status, or disability. 

Apply Now