Associate Copywriter at Athleta in San Francisco, California

Job Description:

About Athleta

For the past 25 years, we’ve committed ourselves and our brand to a single aim: to empower all women and girls. Inspiration. Collaboration. Connection. Inclusivity. It’s what we do best, and we’re on the hunt for people who share our passion for leading an active lifestyle, growing personally as well as professionally, and creating game-changing products and experiences.

We use business as a force for good by putting people and the planet right up there with profit, which is why Athleta is a certified B Corp. Ready to make a move? Join us. Because we know that alone we’re strong, but together we’re unstoppable.

About the Role

Curious, nimble, quick-witted, efficient, collaborative, proactive. These are some of the words that describe our ideal candidate. They are passionate about embracing an active lifestyle, environmental responsibility, and immersing themselves in cultural trends.


This creative individual embraces a marketing mindset and understands how to distill an idea to its core. They are as passionate about crafting punchy, concise copy as they are about building meaningful, enduring connections with the Athleta community of women and girls.


This role reports to our Editorial Director.

What You'll Do

• Write on-brief copy for our paid social channels, Athleta Rewards loyalty program, promotional campaigns, Athleta App, SMS, and site updates

Who You Are

• A passionate writer with 1-3 years writing experience in advertising, marketing, journalism or related field


• Recipient of BA in English, journalism, communications and/or an amazing portfolio showcasing editorial experience-your writing skills are more important than how you got them


• An adroit storyteller who can be persuasive in as few as 20 words or as many as 200


• An accomplished plate spinner and strong communicator who can prioritize tasks and meet deadlines


• A collaborator who knows a good idea when you see it, even if it's not yours


• A whole person with a full life outside of work


• Impeccable verbal, written communications and presentation skills


• Strong organizational and project management skills


• Comfort operating in a fast-paced environment and managing ambiguity


• Flexibility to manage competing priorities and shift focus as determined by changing needs of the business


• Ability to translate brand, product, trend, and merchandising information/strategies into marketable, commercially powerful social-first stories


• Conceptual thinker who embraces strategy, sweats the details, and thrives on developing highly creative solutions


• Knowledge of the Sports/Fitness/Outdoor industry, athletic experience or interest a plus

Benefits at Athleta

• Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
• One of the most competitive Paid Time Off plans in the industry.*
• Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.*
• Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.*
• Employee stock purchase plan.*
• Medical, dental, vision and life insurance.*
• 
  See more of the benefits we offer.

*For eligible employees

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.


Salary Range: $58,400 - $74,300 USD
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.



US CandidatesPlease note that effective, June 30, 2022, Gap Inc. will no longer require any of its employees to wear face masks or require proof of COVID vaccination, unless required by local or state/provincial mandates or as part of Gap Inc's quarantine guidelines after being exposed to or testing positive for COVID. Therefore, please disregard any language in any job posting that refers to Gap Inc.'s face mask and proof of vaccination policy as said policy is no longer effective.