Marketing Automation Specialist at Cardone Training Technologies, Inc. in North Miami Beach, Florida

Posted in Other 12 days ago.

Type: full-time





Job Description:

About The Company

Grant Cardone Enterprises (GCE) is the world leader in education, consulting, and management for small businesses around the world. Founded by renowned business expert, Grant Cardone, Grant Cardone Enterprise has helped small businesses grow and scale for over 30 years. Cardone's strategies are taught through online programs, workshops, one-on-one coaching, and large scale events.

Thanks to his 3 decade track record helping over 2 million businesses 10X their revenues, the Grant Cardone Enterprises empire now spans Business Education, Investment, Private Equity, Philanthropy, and Technology Development.

Job Description

We are looking for a Marketing Automation Specialist to join our team and help us create and execute effective digital marketing campaigns. The ideal candidate will have experience in marketing automation platforms, lead generation, and lead nurturing techniques, and will be able to develop and implement successful email marketing, utilize various media platforms, and work with multiple digital campaigns.

This is full-time onsite Monday to Friday 9am to 6pm in Aventura, FL - No remote options

Responsibilities
  • Develop and implement email marketing campaigns, SMS Campaigns, including designing and coding emails, creating landing pages, and setting up automated campaigns.
  • Manage lead generation and lead nurturing campaigns, including creating and managing landing pages, forms, and workflows within marketing automation platforms.
  • Analyze and report on the effectiveness of digital campaigns, using data and analytics to optimize campaign performance and increase conversions.
  • Work closely with the marketing team to develop and execute campaigns, using marketing automation platforms to schedule and publish workflows and track engagement metrics.
  • Collaborate with sales teams to develop targeted campaigns and lead scoring models to increase lead quality and conversions.
  • Develop and maintain an understanding of best practices in marketing automation, email marketing, and lead generation, and make recommendations to improve campaign effectiveness.
  • Monitor and maintain the marketing automation platform, including managing integrations with other tools and ensuring data cleanliness.

Job Requirements
  • Bachelor's degree in Marketing, Business, or related field.
  • 2+ years of experience in digital marketing, with a focus on marketing automation and lead generation.
  • Experience with marketing automation platforms such as HubSpot, GoHighlevel, Zapier, Clickfunnels.
  • Strong analytical skills and experience with data-driven marketing.
  • Experience with email marketing, landing page design, and lead nurturing campaigns.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Knowledge of marketing best practices and experience using multiple media management tools.
  • Understanding of lead scoring and lead management best practices.
  • Ability to manage multiple projects simultaneously and prioritize tasks effectively.

In accordance with the Company's established pre-employment processes and Drug-Free Workplace program, your employment is contingent upon a negative drug screen and satisfactory background check. Additionally, the Company reserves the right to generate this information periodically during the course of your employment.

Cardone Enterprises is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
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