BCT Partners - Marketing and Communications Specialist at BCT Partners, LLC in East Brunswick, New Jersey

Job Description:

Marketing and Communications Specialist
It is a time of excitement and opportunity at BCT Partners – a great moment to join our team! We are seeking a Marketing and Communications Specialist for our growing Health Equity(HE) practice Area. 

About BCT
We solve complex social problems.

BCT is a management consulting firm that tackles complex social problems through data analytics, equity-centered solutions and program management. We believe complex issues are best solved through collaboration. As a result, we employ a multidisciplinary approach that combines domain expertise, research, evaluation, technology, organizational development, and a passion for change.

To learn more about how we live our values of Ubuntu (“I am because we are”) and our mission to harness the power of diversity, insights, and innovation to transform lives, accelerate equity, and create lasting change, go to our website and follow us on social media.
https://www.bctpartners.com/
 


Responsibilities
The Marketing and Communications Specialist requires adeptness in crafting and implementing marketing and communication strategies tailored to Federal clients, encompassing the development of comprehensive plans. Additionally, responsibilities include overseeing the national launch of e-learning resources, managing end-to-end digital marketing projects such as digital media and email campaigns, from acquiring mailing lists to collateral production. The position entails the creation and execution of communication plans, crafting engaging social media content across various platforms like X, Facebook, and Instagram, with a focus on health equity content development and ensuring 508 compliance. Furthermore, tasks involve designing and executing newsletters, curating relevant events and conferences, and organizing webinars featuring expert speakers. Other duties include conducting consumer research, gathering performance data, and monitoring web analytics to inform strategy enhancements, managing robust search engine marketing strategies, generating video and multimedia marketing materials, and undertaking additional tasks in support of BCT's objectives as assigned by management.

This is a remote position. 

Skills / Who You Are

You will lead the research, development, and implementation of innovative marketing and communication strategies for the Think Cultural Health Program, a BCT Partners’ Health Equity Solutions client. The Marketing and Communications Specialist will design and implement digital marketing initiatives that boost health professionals’ awareness of and engagement with the Think Cultural Health website and its products. You will also design and implement a communication campaign for the Multifactor Authentication process that will impact participants of the e-learning programs. You will work closely with the Office of Minority Health, the project manager, and the project team on these tasks.  

The Marketing and Communication Specialist must possess an in‐depth knowledge of health equity and marketing for federal clients. You are well-versed in strategic planning, writing engaging content, graphic design, GovDelivery direct email marketing, 508 compliance, Google Analytics, and Search Engine Optimization.  

You can produce results in a fast‐paced, performance‐based environment, prioritize and execute tasks, work effectively individually and as a team member, and think contextually and creatively. The candidate must demonstrate excellent written and oral communication, analytical, problem-solving, and organizational skills. 

You bring to the table:

• Bachelor’s degree in marketing, digital media, or other relevant fields, with three years of related experience in a Federal environment with health equity topics.    

• Minimum of 5 years prior experience in a similar Marketing role. 

• Demonstrated ability to develop and implement successful digital marketing campaigns with a data-driven mindset and a commitment to continuous improvement. 

• Strong interpersonal skills, with the proven ability to network, collaborate, and build relationships with clients, partners, staff, remote colleagues, and others; a confident, supportive, and approachable demeanor. 

• Ability to, both independently and collaboratively, solve problems and make decisions. 

• Strong organizational, administrative, and project coordination skills and the ability to effectively manage multiple priorities. 

• Skilled in learning and mastering new technologies and techniques.  

• Strong skills with graphic design tools, including Canva and Adobe Suite, general proficiency with Microsoft Outlook, Word, PowerPoint, and Excel. 

• Fluency in Spanish is a plus. 

BCT offers a competitive total compensation package that, for this position includes base pay with an annual salary range between $85,000 and $95,000 (based on qualifications), along with a generous benefits package.  BCT’s benefits include heavily subsidized medical, dental and vision coverage, fully vested 401k plan with company match, company paid life and disability insurance plans, a strong work-life balance/time-off structure.
 

BCT Partners is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, military and or/ veterans’ status, or any other federal or state legally protected class. BCT Partners will not discriminate against persons because of their disability, including disabled veterans, and will make reasonable accommodations for known physical or mental limitations of qualified employees and applicants with disabilities. If you are interested in applying and require special assistance or accommodation due to a disability, please contact our Human Resources Department.

BCT Partners is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, military and or/ veterans status, or any other federal or state legally protected class. BCT Partners will not discriminate against persons because of their disability, including disabled veterans, and will make reasonable accommodations for known physical or mental limitations of qualified employees and applicants with disabilities. If you are interested in applying and require special assistance or accommodation due to a disability, please contact our Human Resources Department.

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Salary:

$75,000.00

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