FlutterHabit was launched in 2019 by Kasey Jackson and her husband Tim, creating salon-quality style lashes, in less time, for less money. They launched with one lash style, The Original, and haven't slowed down since, continuing to be fueled by their two core values, empowerment and self-care. While amassing tens of thousands of monthly subscribers and hundreds of thousands of customers around the world, FlutterHabit continues to expand and innovate to fill the needs of gaps in the market with an additional lash category, application tools, and a brand-new eyebrow category. FlutterHabit is committed to continuing to disrupt the beauty industry with products that meet the needs of customers while never compromising on safety, quality, or the values that have helped us build our incredible community.
Job Summary:
As a Marketing Intern at FlutterHabit, you will play a crucial role in driving our brand's growth through influencer outreach, content creation, and social media management. This internship offers a unique opportunity to gain hands-on experience in the dynamic field of beauty marketing.
Primary Responsibilities:
Influencer Outreach:
Identify and engage with relevant influencers in the beauty and lifestyle niche.
Develop and maintain relationships with influencers to secure partnerships and collaborations. o Coordinate influencer campaigns to promote FlutterHabit products and generate brand awareness.
Content Creation:
Create compelling visual and written content for social media platforms (Instagram, TikTok, YouTube, etc.).
Collaborate with the creative team to develop engaging content that highlights the benefits of FlutterHabit DIY lash extensions.
Monitor trends in content creation and adapt strategies to ensure brand relevance and appeal.
Social Media Management:
Manage and curate content calendars for social media platforms.
Implement strategies to increase follower engagement, reach, and conversion rates.
Monitor social media analytics and provide insights for continuous improvement of marketing efforts.
Campaign Execution:
Assist in the planning and execution of marketing campaigns, including product launches and promotions.
Coordinate with internal teams and external partners to ensure seamless campaign delivery.
Track campaign performance metrics and prepare reports for analysis and optimization.
Experience / Abilities: • Currently enrolled in a bachelor's degree program in Marketing, Communications, or related field (preferred). • Strong written and verbal communication skills. • Creative mindset with a passion for beauty and social media marketing. • Familiarity with social media platforms and content creation tools (e.g., TikTok, TikTok Shop, Instagram, Canva, Adobe Creative Suite). • Ability to work independently and collaboratively in a fast-paced environment.
Competencies: • INTERPERSONAL SKILLS - This role demonstrates the ability to understand relationship-orientated aspects of social effectiveness and to operate successfully in a variety of social exchanges • PRUDENCE - This position must demonstrate a willingness to see the perspective of others and an inherent respect for divergent opinions • COMPETENCE - The incumbent should demonstrate proficiency in their area of expertise • DECISION MAKING - This role will be required to display the ability to make good decisions and / or lead a sound decision-making process • INFLUENCING SKILLS - This Leader will have the ability to successfully inspire peers, subordinates, and managers
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
Employees are regularly required to talk or hear
Employees frequently are required to stand, walk, and use hands and arms to reach for items and / or materials
Employees are occasionally required to lift office products and supplies, up to 20 pounds.
Hours: • This position is a part-time position. • Hybrid work schedule
EEO Statement:
It is Company policy to provide equal opportunity in employment, development and advancement for all qualified persons without regard to age (40 and over), ancestry, sex/gender (including gender identity, gender expression, pregnancy, childbirth and related medical conditions), color, marital status, registered domestic partner status, medical condition, genetic characteristics/information, national origin, physical or mental disability, race, religion (including religious dress and grooming practices), sexual orientation, military and veteran status, or any other classification protected by applicable law.