Engagement Lead at Meta in New York, New York

Job Description:

Meta is seeking an Engagement Lead for the Meta Quest App Store who will be responsible for developing and implementing strategies to improve customer satisfaction, retention, and user interactions in our growing ecosystem. You have a demonstrated understanding of analyzing user trends to identify areas for improvement, while developing action plans to ensure platform scalability. You also have proven your ability to work in a fast paced environment, deliver on hard deadlines and work collaboratively with cross-functional and global partners.

Engagement Lead Responsibilities:

• Develop and implement strategies to improve retention and engagement by working cross-functionally with engineering, data science, product design, legal, and UXR teams.


• Use data to identify and test new engagement and retention levers.


• Coordinate sprint cycles, experimentation roadmaps, and cross-dependencies across numerous engineering and product workflows.


• Maintain strong ownership of engagement frameworks. Ensure resolution of issues as they arise, with an eye towards driving sustained growth.


• Track store performance metrics and drive programs that generate the best possible outcomes for ecosystem success.


• Be a thought leader in audience growth trends and opportunities for the team.


• Product-minded, strategic thinker who can operate in a fast-paced, constantly evolving and collaborative environment

Minimum Qualifications:

• 8+ years of program or project management experience


• Proven success in driving engagement growth in various ecosystems


• Understanding of technical concepts and inclination to learn how to use proprietary tools


• Experience interpreting data to synthesize hypotheses and identify gaps and opportunities


• Experience managing multiple projects simultaneously and tracking deliverables


• Experience initiating and driving projects to completion with minimal guidance

Preferred Qualifications:

• Strong communication skills with a focus on being clear, simple, and direct


• Experience managing competing asks and making tough prioritization decisions


• Strong understanding of customer needs and preferences, and translate this into actionable insights for the team


• Excellent business judgment, strong fact-based decision-making, problem-solving and a practical sense of drawing the right conclusion


• Strategic execution experience

About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.



Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com. Apply Now