Junior Media Representative at Redstone Federal Credit Union in Huntsville, Alabama

Job Description:

Job Description Summary

Under the direction of the Media Manager, this role is responsible for supporting RFCU's traditional and social media opportunities, by providing additional support and backup for the Public Relations and Social Media team. Attends RFCU and other events to take photo and video to be used in social media and traditional marketing. Assists with the review of multiple social media platforms to ensure consistent messaging and a positive public image.

Works onsite in Huntsville, AL in close relation with our executive, marketing and community teams. 20%-35% travel between multiple RFCU and other locations in Al and TN for events. Schedule flexibility required based on event coverage.

Job Description

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Develops content for publication across a variety of media channels, showcasing RFCU's community impact, events, membership and employee leadership.




• Works with digital and traditional publications to showcase RFCU, it’s community efforts and employee expertise and leadership.




• Assists with digital, social media marketing and traditional advertising strategies to build awareness of the RFCU brand across multiple platforms, with a focus on community impact.




• Assists with the facilitation of press conferences and briefings, assist with writing press releases and preparing staff as needed.




• Supports the review of RFCU's brand profiles on across multiple social media platforms and additional internal social channels.




• Builds long-term relationships with media influencers, press and community leaders.




• Amplifies RFCU events (plan to be on-site for events), PR hits and speaking engagements.




• Works with other teams across the Credit Union to promote RFCU activities, programs and events promoting business development and community relations in an impactful manner.




• Assists with management of RFCU's social media and public relations team tasks, with particular attention to emergency responses, both internally and with external media.




• Attends RFCU and other events and takes photos/videos, assists with internal interviews and external media requests.




• Supports content development for Newsroom, blog and social.

Company Wide Expectations

• Maintains a professional image and demeanor at all times, consistently demonstrating Credit Union RISE Values and adhering to the Code of Ethics.




• Delivers friendly, caring service to internal and external members.




• Complies with all applicable State, Federal and NCUA rules and regulations and all Credit Union policies and procedures.




• Follow all physical and online security procedures and maintain strict confidentiality of all member information.




• Completes all required regulatory and compliance training and maintains required knowledge of Credit Union products and services.




• Works scheduled hours and maintains punctuality.




• Performs other related duties as assigned or requested.

EDUCATION/EXPERIENCE

Minimum Qualifications

To perform this job satisfactorily, an employee must be able to carry out each essential duty competently. The requirements listed below are representative of the education, experience, skills and abilities required.

An equivalent combination of education and experience may be considered.

Education Requirements

• Required - 4 Year / Bachelors Degree - BS in Brand Strategy, Marketing, Public Relations or closely related field.

Experience Requirement

• Required - 1 Year - Proven experience with content and campaigns in multiple forums; Glassdoor, LinkedIn, Indeed, Facebook, X, Instagram, video platforms, and discussion forums.




• Required - 1 Year - Experience proofreading, editing and/or writing copy for press and/or social media.




• Preferred - Experience with event photography/videography.

SKILLS/ABILITIES

• Creative verbal, written, and visual communications and storytelling skills.




• Hands-on day-to-day, tactical social execution (status updates, listening and analytics etc.)




• Ensure all internal and external customer service practices and processes are carried out and meet quality service standards.




• Provide guidance in the resolution of complex problems utilizing advanced knowledge and experience within areas of responsibility.




• Promote and foster excellent member service and teamwork throughout department.




• Ability to prioritize multiple competing tasks and projects that requires agility and flexibility to move tactics forward instantaneously.




• Communicate in a professional manner and deliver information clearly and effectively. Actively listen to questions, opinions and ideas of others. Use tact and diplomacy in sensitive and confidential situations.




• Must be a self-starter, able to self-manage and adhere to deadlines in a fast-paced environment.




• Use correct English including spelling, grammar and punctuation.




• Operate computers and use business software and other standard office equipment,




• Understand and follow written and oral instructions.

PHYSICAL DEMANDS

Physical Demands Disclaimer

The physical demands described here are representative of those that must be met by employees to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Physical Requirements

• Intermittent standing, sitting, walking, bending and climbing.




• Using hands repetitively to handle, feel or operate computers and other standard office equipment.




• Reaching with hands and arms.




• Intermittent lifting and carrying up to 25 pounds.

WORK ENVIRONMENT

Work Environment Disclaimer

An employee in this job will experience the following main work environments, others not listed may also be encountered on occasion;

Work Environment

• Works in a general office environment.




• Travel and working offsite will be required.




• Possible overnight stays.




• Work hours may include early mornings, evenings, nights, weekends or holidays.

Redstone Federal Credit Union is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status or status as an individual with disability. All qualified applicants will not be discriminated against on the basis of disability.

We are proud to be a Drug-Free and Tobacco Free Workplace.

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